When they hit rock bottom, they turned disaster and persistence into millions. Going broke. Hitting rock bottom. Crashing and burning. Whatever you call it, these mega-successful entrepreneurs—and members
Digital video is gaining traction quickly on social-media sites. Facebook was an early backer of the format with the introduction of autoplay video ads in 2013, but recently other social networks, including
Concerns around viewability and ad blocking are plaguing digital advertising, but social channels could prove vital for marketers willing to rethink their approach Social media marketing in its original
Ad dollars follow eyeballs, and these days they are on social. The increase in social-ad spending is driven by this continuously growing reach, particularly on mobile, better analytics and targeting, performance.
This does not mean that Apple is going to launch a viral advertising product — the company has a long history of focusing on devices and apps, not advertising. Nor does it mean that Apple is going to tracking