gary lennartz

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Rubio, Cruz release tax summaries in challenge to Trump

WASHINGTON (AP) — Republican presidential candidates Marco Rubio and Ted Cruz released summary pages of their recent tax filings on Saturday, seeking …

Government

Facebook just completely changed the way it charges advertisers — here's how people in the industry feel about it

From now on, advertisers who buy ads on a cost per click (or CPC) basis will only have to pay when users actually click a link to their brand's website or app. They will no longer have to pay when when the user likes, shares, or comments on the post.<p>The idea is that advertisers who care about link …

Social Media

How to Create LinkedIn Ads That Generate Results For Your Business

Do you use LinkedIn to prospect for new business?<p>Want to reach a highly targeted professional audience with your message?<p>LinkedIn ads are an …

Facebook’s ads just got way more powerful

• 1. To license Fortune articles, excerpts, or headlines for republication in various media (including books, eBooks, film, web, newsletters, …

These investors will give you $500,000 for a startup idea sketched on a napkin — no product needed

That's OK! You could still get up to $500,000 from a new wave of venture capitalists — "pre-seed investors" — who are happy to fund your future business endeavor.<p>About six months ago, the term "pre-seed investing" became popular in the startup world, particularly in New York City. Two former …

Startups

Skype for Business, Microsoft’s replacement for Lync, is rolling out to the public

Microsoft released a technical preview of Skype for Business – a replacement for its old business-centric video chat app – nearly a month ago. Now, Skype for business is ready for a full roll-out.<p>If you need a refresher, Skype for Business carries Skype’s recognizable design, but integrates …

Skype for Business

TV advertising startup Clypd's valuation is $68 million after latest fundraise - Boston Business Journal

Clypd, a Somerville-based TV advertising technology startup, now has a valuation of $68 million after its most recent influx of cash, according to …

Facebook Introduces App For Creating Videos With Friends

An after-hours side project has turned into the latest product from Facebook, called Riff, which allows you to create and collaborate on videos with …

How to Go Viral: Watch Your Shares Multiply Like Rabbits This Easter

10 tips to ensure your content goes viral<p>Having your marketing message go viral is one of the most cost-effective ways to spread your brand image. …

Social Media

The top 50 apps for creative minds

Our pick of the best tablet and smartphone tools to enable you to make video, music, art and more<p>There’s an ongoing argument in the technology world about whether tablets and smartphones are more focused on consumption than creativity. As time has gone on, though, the number of apps helping us do …

Apps

A lot of apps you don't even remember using may be tracking your Facebook activity — here's how to stop them

Deleting it doesn't necessarily rescind the permissions you granted to the app to watch your Facebook activity.<p>So, once in a while, it's a good idea to look at the apps that have access to your Facebook and tell Facebook to stop sharing stuff with the ones you are no longer using.<p>Finding this stuff …

Apps

As twitter acquires periscope, live video streaming apps will transform social media marketing in the second half of 2015.

If you are following the social media landscape, you may have noticed that Twitter recently acquired a live video streaming app known as Periscope. …

How to Make Pinterest an Integral Part of Your Business

Thursday, March 19, 2015 digital marketing, How to, pinterest<p>Pin Power<p>www.mashable.com<p>Net-worth can indicate many things, from strength of …

Spring Renewal 101: 11 Juicing Cures for Common Ailments

Although in some parts of the country spring still seems months away, we’re getting close to the start of a new season and it’s a great excuse to …

Juicing

Penetrating Your Online Target Market

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.<p>Many young entrepreneurs are at the forefront when it comes to digital marketing and can be very creative in using unconventional or new ways to …

Marketing

4 Pinterest Marketing Tips That Will Improve Your Visibility

Are you interested in raising your visibility on Pinterest? Do you know which Pinterest tactics work best? We found the best Pinterest marketing tips …

Social Media

buster

<b>We have a simple goal here at Econsultancy, to make the digital world a better place.</b><p>We do this is by helping every visitor, client and delegate sort …

Why Meerkat Stood Out From the Others at SxSW

Meerkat helped raise the bar on content marketing during this year's busiest tech conference.<p>It's 8 a.m. on a Friday morning and hundreds of people in places as far away as Anchorage and Tokyo know that the traffic is backed up on the I-35 on the way from the airport to downtown Austin, Texas. They …

Europe's Cheapest Cities This Year

(Photo: Vilnius, Lithuania/Shutterstock)<p>You've heard it a lot in the last few months: Europe is cheaper than it's been in a long time. The time to go is now. But Europe is a big place. So where should you go to make the most of the strong dollar?<p>Every year, PriceOfTravel.com updates its Europe …

7 ways to improve your video ad campaign

Programmatic video is hot, and getting hotter. According to <i>eMarketer</i>, in 2014, advertisers and publishers spent an eye-popping $700 million on …

Ten ways small businesses can use social media to generate leads

According to research conducted by LinkedIn, 94 per cent of small businesses who use social media use it for marketing, and three out of five small- to medium-sized businesses say they've gained new customers by using social media. With over 1.39-billion active users on Facebook alone, your SMB is …

Comment on Social Media: Understanding Pinterest consumers by Promote with Pinterest for Small Business | prettymamapromotions

[…] growing social media, with growth of 97% last year. More and more people are using Pinterest, and more are making decisions about purchases using …

Social Media

Big Marketing for Small and Midsize Businesses

<b>Try the Webadocious difference.</b> We are far superior to other digital marketing companies because we deliver an integrated approach to marketing where …

5 Unexpected Benefits Of Using Instagram For Business

By now, you probably know that Instagram is a powerful platform for creating visual content for your business. You’ve likely seen Instagram photos on …

12 Incredible Abs Exercises You Should Know

Everything you need to do to get a stronger core without doing a single solitary crunch. For everyone from fitness rookie to hardcore exerciser.<p>Thumbnail from Thinkstock.

3 Steps to Creating a Powerful Email Marketing Campaign Through LinkedIn

Imagine you were at a networking event, and you spot someone you don’t know but would like to connect with. Maybe she runs a very successful business …

The Art of Social Media: Viral Virtuoso Guy Kawasaki on Marketing Smarts [Podcast]

Guy Kawasaki is the chief evangelist of Canva, an online graphics-design service, and the author of <i>The Art of the Start 2.0</i>, <i>Enchantment</i>, and 11 other …