Gary Ford

32 Flips | 1 Magazine | @fordpg | Keep up with Gary Ford on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Gary Ford”

26 Awesome Books Every Entrepreneur Should Read

In <i>The 7 Habits of Highly Effective People,</i> author Stephen R. Covey presents a holistic, integrated, and principle-centered approach for solving …

6 Steps to a More Social Business

A few weeks ago, I had a chance to talk with Sam Decker, the CEO of Mass Relevance. His company helps brands involve and connect with their audiences …

Productivity: 8 Things You Should Not Do Every Day | Inc.com

If you get decent value from making to-do lists, you'll get huge returns--in productivity, in improved relationships, and in your personal well-being--from adding these items to your <i>not</i> to-do list:<p>Every day, make the commitment not to:<p><b>1. Check my phone while I'm talking to someone.</b><p>You've done it. …

Dogs

How to Optimize Your Business Blog [Checklist]

<b>Your business blog is one of the most powerful tools in your toolbox.</b> But how do you know that your lean, mean lead generation machine (aka your …

47 Digital Media Resources You May Have Missed

It has been another busy week as spring approaches, and everyone gets restless for the warm weather. If you've been too preoccupied with spring …

5 Excellent Productivity Tools for Remote Workers

<i>This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and</i> …

5 Secrets to Winning More Sales

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Sales is king in the new economy. Your success will be determined by your ability to generate revenue and sell, not just your products and services, but also yourself.<p>Here are five signs you're well positioned to succeed at the art of …

How to Get Things Done

There are definitely times when I lack the motivation, drive, or structure to get my work done productively. Most of the time I struggle with getting …

The Difference Between Sales and Business Development

Almost daily, I run into the misconception that the function of sales and business development are interchangeable, from co-workers to industry …

#7: How to Get More Facebook Fans - Amy Porterfield | Online Marketing Expert

FREE DOWNLOAD<p>Looking for list-building ideas and inspiration?<p>This free (and highly detailed) cheat sheet will give you 20 smart strategies to help …

Digital Marketing on a Shoestring | Inc.com

I personally believe that one of the hardest roads traveled is that of the bootstrapped entrepreneur. The hours are tremendously long, compensation is delayed, and the ability to grab meaningful market share generally will take many years. I found this out the hard way when I launched my company …

Seth's Blog

"I'm only going to tell you this once..."<p>There's a lot to be said for conditioning your audience to listen carefully. If they know that valuable …

10 Questions to Ask Before Determining Your Target Market

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The better you understand your customer, the faster your business will grow. But new ventures often struggle to define their target market and set their sights too broadly.<p>"We often overestimate the market size, and in many cases there …

How to Build an Online Community for Your Business

Every day, things are changing in SEO. If you’re not already working on adapting, today’s the day.<p><b>It’s time.</b><p>It's not that SEO is dead or that links …

How to Use Pinterest to Promote Your Products

Shares 5K<p>Is your business on Pinterest?<p>Or are you still unsure how to use Pinterest to effectively promote your products or company?<p>In November, …

17 Things You Should Stop Doing to Your Websites

We see dozens of guides and tutorials on how we should make our websites better to rank, convert, and perform. On the other hand, there’s so much …

How to Successfully Launch a New Website & Refresh Your Brand

To the world outside of your colleagues, clients, and partners, your website is your company. It’s the digital reflection of your brand. Launching a …

The B2B Power of a Tweet

Share<p>When looking at the power of Twitter for businesses, most discussions revolve around the relationship of businesses with consumers: marketing …

How To Sell Without Selling - Copyblogger

If you want a simple way to make your emails more profitable, without any hard pitching or looking even remotely “salesy”, then give me a few minutes …

How to Excel at the Subscription Economy

The term “subscription economy” refers to the business of offering subscriptions to consumers. For some companies, their entire business relies on a …

Unbounce's Expert Digital Marketing Resources (Free)

The Unbounce Conversion Benchmark Report<p>We analyzed 74,551,421 visitors to 64,284 lead gen landing pages. Here are average industry conversion rates …

Marketing

8 Tips for Social Business, Part 4: Engage to Build a Community

Share<p>When social media offers enterprises unprecedented access to their client-base, to use it only for one-way engagement would be a complete waste. …

How Hashtagging Your Instagram Photos Makes Them More Popular

For such a seemingly minor detail, the Instagram hashtag is remarkably powerful. Anecdotally, the hashtag has long appeared to lead to a flood of “likes’ from fellow Instagram users. Now there’s data to prove it.<p>By analyzing over 1 million Instagram photos, self-described social media scientist Dan …

SEO

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read <b>over 3 million times</b> and provides comprehensive information …

SEO

5 Things You Must Do Before Jumping Into Paid Internet Advertising

Paid advertising is a great way to guide more traffic to your site and increase business, but it can become expensive quickly if you aren’t careful. …

8 Tips for Successful Business Development

<i>This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and</i> …

7 Weekly Must-Do's For Entrepreneurs

Most entrepreneurs have a lot on their minds, from the daily task list, to the quarterly marketing plan, to annual financials, and everything in between. Of course, all of these items are important, but I’ve found it’s also important to take running my business one week at a time. Being mindful of …

Where Does your Customer Experience Start and Stop?

This is one of the most important questions any organization needs to answer in order to be successful. The reality is your Customer Experience …

Customer Experience

Why We Really Do Need HR

HR gets a bad rap for being too administrative and too pro-employee. That's a legitimate complaint, but I wonder: What the hell did you expect?<p>The History of Human Resources<p>The entire HR function exists because employees were tough to manage. Unions were busy. Pesky women and minorities wanted …