TurboTax (Intuit) Buy: TurboTax will return to the Super Bowl with a 45-second commercial. This is its ninth consecutive spot. TurboTax was the first …
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Your World: Advertising
Insights
Are you curious to see if we mention the metaverse in this article?The question marketers are asking themselves, as Gucci and Nike create digital …
Good marketing strategies are not birthed merely in experience, connections or gut-feel anymore. The strategy of optimizing brand communication based on customer information may appear very simplistic at first sight. But the layers it encompasses are anything but simple. Customer communication and …
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Digiday: Content & Commerce
The Work
