Cloud-based services and operations have gone from high-growth to absolutely essential technology during the pandemic this year. Faced with business …
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Insights
TurboTax (Intuit) Buy: TurboTax will return to the Super Bowl with a 45-second commercial. This is its ninth consecutive spot. TurboTax was the first …
The Work
The American retail giant wants to strike an emotional chord. When Adweek spoke to Walmart’s executive vice president and chief customer officer …
Adweek: Digital Marketing
Customers won't tolerate even a hint of privacy violation. Full disclosure: I was the founding CTO of I-Behavior, which is a cooperative database made …
Digiday: Beyond Ads
Volta, a company that makes charging stations for electric vehicles, wants to attract current drivers to those cars with educational ads running on …
It's hard to think of a better way for Twitter CEO Jack Dorsey to poke Mark Zuckerberg in the eye than announcing a rebuttal to his controversial …