Football Marketing Magazine Soccer mania: Now's the time to invest in the MLS! - Football Marketing Magazine footballmarketingmagazine.com Major League Soccer (MLS) can no longer be considered a niche football league. With its following around the world it represents a huge opportunity …
Football Marketing Magazine Why re-brand 'The Football League' to the 'English Football League'? - Football Marketing Magazine footballmarketingmagazine.com The Football League, founded in 1888 and therefore the oldest football league in the world, will be renamed for the 2016/17 season to the “English …
Football Marketing Magazine Abby Wambach and the rise of women's football - Football Marketing Magazine footballmarketingmagazine.com With the retirement of Abby Wambach women’s football is losing a great player. However, especially due to Wambach’s engagement, the sport is as …
Football Marketing Magazine "Together. Stronger" - How marketing helped Wales reach the Euros 2016 - Football Marketing Magazine footballmarketingmagazine.com “Together. Stronger”. At first sight quite simple words. However, looking at the marketing strategy behind this statement in greater depth, one can …
Football Marketing Magazine Will the Volkswagen scandal affect the Bundesliga? - Football Marketing Magazine footballmarketingmagazine.com Due to a rigorous cost savings approach initiated by its new CEO, Volkswagen’s sponsorship engagement in the Bundesliga could come under scrutiny …