It was January, a weary-looking Real Madrid had just been dumped out of the Copa del Rey by Atletico Madrid and a gruelling schedule was still to come. Los Blancos, who'd plateaued after their record-breaking
Blue may seem like a safe bet for a brand’s identity. The data suggests otherwise. In brand design, the color blue is everywhere. Roughly 60% of Fortune 500 companies feature dominantly blue brand identities.