FlipboardFlipboard Flipboard Grows Interest Targeting For Relevant And Respectful Advertising verified_publisherBusiness Blog - Danielle GuarinoFlipboard has significantly expanded its first-party interest targeting to help brands find receptive audiences with demonstrated affinity for 200 topics. This advancement represents a quadrupling of sets...
Flipboard Gadget Flow Test Drives Flipboard’s Performance Marketing verified_publisherBusiness Blog - Christel van der BoomWe recently started testing performance marketing, giving brands and publishers the chance to connect with Flipboard users. Though the program is new, the successes are already speaking volumes. Gadget...
Flipboard Taking The Big Leap In Monetizing Your Newsletter verified_publisherBusiness Blog - Andrew ZalkYou’ve seen them when you’ve opened an email from a traditional media company: the boxy placements that scream “I’m an ad and I don’t belong here!” Often called programmatic backfill, this content is dismissed...
Flipboard 6 Ways We Find Curation to Feature in Today’s Picks verified_publisherBusiness Blog - Kirstie WangEarlier this summer, we launched a new tab in the Flipboard Home carousel, called “Today’s Picks.” The tab is a dedicated space to feature editorially recommended curation from the millions of people our...
Flipboard Curator Pro’s Content Analytics and Audience Insights Support Marketers verified_publisherBusiness Blog - Christel van der BoomThe curation by our community is essential to the content experience on Flipboard—publishers, businesses and individuals are sharing articles and videos on every topic imaginable in Flipboard Magazines....
