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The Simple Idea That Drives Creativity At Amazon, Airbnb, And Dell

The Simple Idea That Drives Creativity At Amazon, Airbnb, And Dell

Fast Company - Jon Kolko

When I first joined Frog design, a global innovation firm, my role was as an individual creative contributor. I was responsible for making things that helped clients better understand the business problems they faced, and offering creative solutions to those problems. My second project at Frog was …

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