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How to Create a Social Media Marketing Strategy From Scratch

Here's a blueprint for a successful social media marketing plan.<p>14 min read<p>This story originally appeared on Buffer<p>When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and …

Social Media

3 Successful Influencers Share the Time Managements Tricks They Use to Stay Productive

Staying busy is mostly a waste of time if you don't have a plan focused on your priorities.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Time management is one of the hardest assets to put to work for your business. As an entrepreneur, you have multiple responsibilities to …

Time Management

6 Proven Ways to Empower Your Brand's Instagram Marketing

Instagram is the hot new thing but it's already been around long enough for marketers to know what works.<p>5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>According to PEW Research Center, the majority of Americans (55 percent to be exact) use Instagram to some degree. Given …

Marketing

Here Are The Exact Words To Use On Social Media To Get More Customers

How you phrase your calls to action on social media can be the difference between just racking up impressions online and actually generating sales.<p>Every month, I consult with a variety of entrepreneurs and brands on their social media strategy. When I first meet with them, they always raise the …

Social Media

Samsung Galaxy Note 8 Hands-on: Just a little bigger, just a little better

After the Note 7’s two recalls and ultimate cancellation, there’s been a tremendous amount of pressure on Samsung to get the Note 8 right. After using the device during a hands-on session, there’s a lot to like, even if none of it is particularly surprising.<p>The specs, for one, have been leaking for …

Walmart and Google partner on voice-based shopping

Walmart and Google are today announcing a new partnership that will enable voice shopping through Google Assistant, Google’s virtual assistant that lives on devices like its smart speaker, Google Home. Specifically, consumers will now be able to take advantage of Walmart’s “Easy Reorder” feature …

eCommerce