Firsta Yudith

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5 Steps To Start Automating the Marketing Processes of Your Small Business

Small businesses constantly face significant challenges that come with limited resources and a lower annual income. To remain competitive with larger …

Small Business

How to Write a Killer 'About Me' Page

Your “About Me” page is one of the single most powerful ways to define your brand, stand out from your competition, and make potential clients feel …

Marketing

Design: Stick to These Best Practices of Page Navigation

A lot of people have experimented with the design of the page navigation. By now, we can make clear recommendations on best practices, while it still …

10 Do’s and Don’ts of Mobile UX Design

Mobile design can be a tricky subject, with many things to consider when creating a mobile app. To simplify the task, I’ve prepared some highly …

UX Design

How to Map Your Content to the Customer Journey

We’ve all heard the same common synonyms when describing the process customers experiences when converting into a lead or sale:<p>Customer …

The Ultimate Guide to the Regions of France

On the other side of the Atlantic, we tend to think of France as a vaguely star-shaped country with Paris as a dot somewhere toward the middle of the …

France

What Aristotle Can Teach You About Marketing

You have to make your argument, it has to make sense and it has to make an emotional connection.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Thousands of years ago, a guy named Aristotle had lots of ideas about everything from religion and ethics to medicine and science.<p>He also …

Marketing

6 Content Marketing Ideas to Steal From the Awards Finalists of 2017

You’ve almost certainly heard this quote: “Good artists copy. Great artists steal.” But do you know who said it?Turns out, a lot of people. Steve …

Marketing

The Time Andrew Jackson Won the Vote but Lost the Presidency

In 1824, Andrew Jackson found himself in a confusing situation: He won both the popular vote <i>and</i> got the most votes in the electoral college, but lost …

These 12 Website Mistakes Are Sabotaging Your SEO Strategy

You were so excited when you first started investing in SEO.But, as you continued to pour time from your watch and money from your pockets, your …

Google Analytics

Our 10 Favorite Open Source Resources From 2017

So many new projects are released every year and it’s tough to keep track. This is great for developers who benefit from the open source community. …

Web Design

How to Google-Proof Your Website

We all want the Google Juice. We’ve been told it’s the silver bullet to inbound marketing success. But we’re wrong. The only way to truly Google …

Marketing

Engaging Generation Z: Marketing to a New Brand of Consumer

Generation Z is widely recognized as the next consumer powerhouse. Now all 22 or younger, Gen-Zers are expected to account for about 40 percent of …

Public Relations

An Interview With User Experience Strategy Expert Jaime Levy

Considered as UX strategy’s first lady, Jaime Levy wrote one of the most influential books in the sector, entitled ‘UX Strategy: How to Devise …

UX Design

Creating a Chatbot: A UX Designer’s Firsthand Experience

November 7, 2017Since Facebook introduced chatbots to its messaging platform, there’s been widespread enthusiasm for bots that schedule flights, book …

Chatbots

How to Use Content Marketing to Grow Your Brand (Step by Step) | Inc.com

<i>Syed Balkhi is the co-founder of OptinMonster.</i><p>Content marketing is a buzzword these days. According to the Content Marketing Institute, over 89 percent of brands use content marketing to grow their business. And in so many ways, content marketing is especially important for small businesses.<p>As a …

Marketing

24 Instagram Marketing Tools for More Followers, Likes & Sales

As Instagram marketing becomes less of a choice and more of a necessity for your business, it can be frustrating to have yet another social media …

A Collective List Of APIs, Go Build Something.

How Social Media Marketing Generated $7 Million in Affiliate Sales for This Entrepreneur

It's easy to make money with a massive social media following. The hard part is getting the massive following.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Father's Day is usually a day for celebration. But on this particular Father's Day in 2014, Jason Stone's home was burglarized. …

Marketing

An Effective Use of Flipboard – Using the App as a Blog

Have you used Flipboard for blogging? Are you an influencer? Then, this article is for you.<p>As many of you already know, I have been using this app …

Public Relations

15 Powerful Instagram Marketing Secrets You’ll Want to Steal

Instagram is by far my favorite content platform right now. While Facebook has become a giant wasteland for recycled memes and Twitter is full of …

Marketing

7 Things You Must Do to Grow a Fanatical Following Online

Even with technology at their fingertips, your audience members want to hear real stories and connect in meaningful ways. Give them that, and they'll become loyal followers.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Whether you’re looking to grow a company or build a personal …

Marketing

The 80/20 rule: How to make the biggest impact with video

<i>by Ido Nivron, VP Sales, Wibbitz</i><p>It’s a tumultuous time to work in publishing. Running a successful brand not only requires the ability to quickly …

African-American News

How One Man Grew His Social Media Brand to Reach Millions

Case Kenny posted every day for three years, and now he's seeing the results.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>This article has been updated to reflect accurate readership and Facebook fan counts.</i><p>Building a massive online following as a blog or online publication in 2017 …

Marketing

On Scottish Islands, a Generation Caught Between Past and Future

Laetitia Vancon intimately portrays young Scots in island communities that are gradually losing their inhabitants.<p>A quick online search of the Western Isles, also known as the Outer Hebrides, reveals no shortage of dreamy imagery. The region, west of the Scottish mainland, is branded by travel …

The Country That Doesn't Exist

In little-known Transdniestria, life is a constant search for identity. One photographer recently took a closer look.<p>Snaking down the border between Moldova and Ukraine is a landlocked sliver of terrain called Transdniestria. It’s home to more than half a million people and run by an independent …

Europe

The Bittersweet History of Chocolate

For most people, chocolate is purely tasty — but some of its history can be hard to swallow.<p>One reason to explore that history launched this week …

Dessert
National Security

Hacking Product Design – Muzli -Design Inspiration

4) Tell stories.<p>Before there were written words, human beings passed down stories by memorizing them into rhyming verses — it is the original way of …

Killer, kleptocrat, genius, spy: the many myths of Vladimir Putin

Russia’s role in Trump’s election has led to a boom in Putinology. But do all these theories say more about us than Putin?<p>Vladimir Putin, you may have noticed, is everywhere. He has soldiers in Ukraine and Syria, troublemakers in the Baltics and Finland, and a hand in elections from the Czech …

Russia