Félix Barros Ribalta

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How-to Build a Personal Ecosystem From Scratch

<i>Olga Steidl is the Growth manager at Inbot.</i><p>How many meaningful connections have you built this week? How many old connections did you nurture? When was the last time someone excitedly called you to tell you about a project they launched with someone you introduced them to?<p>When you live and breath …

5 Metrics Every Marketer Should be Watching

You can always rely on Einstein to give good quote. One of his most famous quotes accurately sums up the biggest challenge of digital marketing measurement: “Not everything that counts can be counted, and not everything that can be counted counts.”<p>The internet has given marketers many things, one …

5 Social Brands That Defy Best Practices

Breaking the rules make sense for Zara in this case, because its social channels are merely acting as an avenue to lead shoppers to its site, where the content has the appropriate context.<p>The enigmatic Facebook posts are sparse on purpose. The goal is to grab the user’s attention and get them to …

Why I'd Rather Email than Advertise

<i>Poornima Vijayashanker is the founder of Femgineer, helping entrepreneurs and tech professionals (especially women) level up their careers.</i><p>“Why is email the most effective channel for converting customers?”<p>Exactly a year ago I had 10 people subscribe to my email list each month. I let out a big …

Be Original And Flourish As A Leader in 2015

“The wise man lives off the fool, and the fool lives off his job.” This old Spanish proverb is timeless – yet many leaders in the workplace lack the wisdom to create enough impact to be both successful and significant in their work.<p>How often do you feel foolish because you allow others to dictate …

Overworked And Overwhelmed? Use These Mindfulness Secrets To Restore Balance In 2015

<i>“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” – Aristotle, as quoted by Scott Eblin, author of “Overworked and Overwhelmed: The Mindfulness Alternative“</i><p>Stress and burnout are an all-too-frequent condition for executives, and especially for entrepreneurs. But feeling …

Consumer Trends to Expect in 2015

One of the things entrepreneurs are proud of is being forward thinking. We invent and utilize new technologies and business ideas and consumers tend to follow. Well, sometimes it’s consumers who take the lead and business owners are the ones who have to catch up.<p>This is the case with mobile …

Entrepreneur's Top 10 Posts From Richard Branson in 2014

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When it comes to launching a business, serial entrepreneur Richard Branson has “been there, done that” several times over. Starting with the student magazine he co-created at 16, Branson has founded many, many enterprises, most notably …

Entrepreneurship

The Top 10 Pricing Mistakes Companies Are Making

<b>Editor’s note:</b> <i>Per Sjofors is CEO of Stratinis.</i><p>Price strategy is emerging as a critical path for companies to increase their competitive advantage and bottom line. Many companies have spent years achieving gains through cost cutting, outsourcing, process re-engineering and adoption of innovative …