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Ever Better: Refreshing the Evernote Brand

Go behind the scenes with our new look and renewed purpose<p>Today, we publicly launched our refreshed Evernote brand into the world.<p><i>Brand refresh.</i> …

Graphic Design

How We Tripled Our Leads Using This Rarely-Discussed Blogging Tactic

By: Pamela Vaughan<p>Nine months ago, I analyzed a report that would transform not only my role on the HubSpot blogging team, but also the whole blog’s …

7 Tips for the Most Successful Facebook Ads You've Ever Created

What does a really successful Facebook ad look like?<p>To figure out how Facebook's algorithms for ads affects the success of ads, social media …

Study: Brands Finding Social Ads as Effective as Traditional Advertising

Share<p>http://adweek.it/1MckvBh<p>copy

3 Questions About Marketing to Millennials You Should Be Asking But Aren’t

You can have the best content in the world that is targeted to millennials but it will only be effective if your content is published where your …

Your Mobile-Only Customer Experience Guidebook

Portable and intimate by design, mobile devices are ideal for driving e-commerce sales. Here are suggestions to help enhance your marketing strategy …

Mobile Devices

The Color of Your Marketing Matters [Infographic]

The science behind colors can help you attract more customersThere are thousands of stats that point to the importance of using visual content in …

Infographics

An Expert Answers: “How Do I Organize Evernote?”

Evernote

12 Ways to Get More Twitter Followers

I rarely meet a Twitter user who doesn’t want more followers. A few argue that the numbers aren’t important. They are only concerned with “quality …

Take Wordpress to New Limits With PressRoom by Newswire

(Newswire.net -- September 22, 2015) --With more than 78 million Wordpress sites, bloggers and writers that write independently on a world-wide …

7 Techniques That'll Improve Your Organic Reach On Facebook

Facebook has been looking a lot less promising recently. Organic reach is down, way down, and marketers are worried.<p>In 2012, Facebook started culling brand reach on Facebook to only 16% of its former level. About a year later, they adjusted their algorithm to further suppress organic reach. In …

Social Media

How to Start Your Facebook Business Page: A Complete Guide

With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though …

Social Media

How to Design An Irresistible Facebook Page

11 million people use Facebook every 18 minutes…<p>7,246 new users are added to the social media mammoth every 15 minutes and 936 million active users …

Social Media

9 Clever Ways to Automate Your Small Business with IFTTT

IFTTT (If This, Then That) is a free online tool that automates actions between websites, apps, smartphones, gadgets and more.Want your tagged …

Social Media

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How To Ensure That Your Blog Is Never Penalized By Google

Search Engine Optimization (SEO) is the most effective technique for attracting relevant and high volume traffic from search engines. Ranking on the …

Google Search

My 9-Step Process to Skyrocket Facebook Business Page Engagement

We’ve all heard about declining Facebook organic reach, advertising on Facebook is getting more expensive, and some are even deleting their Facebook …

6 Reasons Why No One is Commenting on Your Blog

Blogs are a great way to share your expertise and get fresh content about your business into the search engines. Blogs also create an opportunity for …

28 Powerful Facebook Stats Your Brand Can’t Ignore in 2018

What began as a way for college students to connect has grown into one of the world’s largest social networks. In turn, it has become one of the best …

Social Media

We are in the middle of a giant social media bubble

While everyone in the business world is talking about a tech bubble, there is a social media bubble brewing right in front of everyone's eyes.<p>What game are brands playing?<p>A Social Media Bubble looks and acts no different than a technology bubble. A bubble brews when market prices are unsustainable. …

A Foolproof Method for Creating Content That Converts

Get to work on your next content masterpiece. Image source.When your content is mediocre, it’s nearly impossible to get people to pay attention.But …

Marketing

5 Steps to Get Massive Engagement With Your Visual Content

There’s no denying the power of visual content.From Facebook to Twitter, Pinterest and Google Plus – visual marketing has taken the online world by …

Infographics

4 Advanced Facebook Advertising Tactics that Need to be a Part of Your Core Strategy

As most social marketers already know, optimizing Facebook Ads can be both tedious and confusing. Over the years, Facebook repeatedly proves itself …

Social Media

3 Professional Copywriters on What It Takes to Write Landing Page Copy that Converts

Choosing the wrong words for your landing page can bring your relationship with prospects to a bitter end. Image via Flickr.<p><i>Editor’s note: To</i> …

How To Get More Traffic, Legally

For most of us, the secret to get more traffic on our sites, is organic search — all that free traffic coming from search engines.<p>So, it’s a big deal …

10 Content Creator Secrets That Will Make You Exceptionally Likable

Quick tips from successful entrepreneurs with millions of fans.<p>Richard Branson, arguably one of the most likable entrepreneurs in the world, views his likability as one of his competitive advantages. Research backs this up. Likable people are more effective leaders, build deeper relationships, and …

Google Analytics

Top Tricks to Invigorate Your Facebook Marketing Efforts | SMALL BUSINESS CEO

Tired of being lectured on how social media marketing is so important in contemporary marketing battlegrounds? Why waste your time and cloud your …

How To Increase Blog Traffic With Contagious Content

Everyone wants to increase their blog traffic, right?<p>It would be too discouraging to write articles, knowing that no one will ever read them.<p>So …

One secret Facebook doesn't want you to know

Did you know that U.S. Facebook users spend an average of 40 minutes a day catching up on the lives of their friends and families, plus reading the latest news and watching fun videos? If you use Facebook on your smartphone or tablet, that means you're probably looking at it an average of 14 times …