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Which Words Matter The Most When You Talk

Language, like anything else, can be hacked for greater effectiveness. Here are some techniques to make your words–your best tool at work–more powerful.<p>One of the things I fuss about a lot (especially for Buffer copy, for example our welcome email if you sign up) are words; very simple words in …

The Standard’s Politically Incorrect New Ad Campaign

The Standard hotels fancy themselves the kinds of places that encourage the unexpected; the zag, if you will. Hotel staff, however, may not take kindly to guests engaging in the departures from convention on show in the brand’s latest ad campaign.<p>The campaign promoting The Standard’s five locations …

The Incredible Shrinking Google Wallet

Seven years into the retail payments game, search giant Google has struggled to find its footing in the retail payments game. The news that broke …

PayPal Begins Financing Online Merchants

Share Email<p>PayPal is beginning to finance online merchants who sell through eBay, a company spokesperson revealed to Reuters.<p>According to the source, …

Facebook Introduces Smartphone Software to Boost Ad Sales

Facebook Inc., with newly released software that embeds social-networking features more deeply into smartphones, is ratcheting up efforts to keep …

Amazon Is Not A Commerce Company

Same-day shipping became the big retailer craze this holiday season. Why? As the New York Times points out, retailers are living in fear of Amazon .com and trying to match what the online retailer offers.<p>The fear factor — Wal-Mart once had a trance on retail. Now it’s Amazon.com. But it’s not just …

Google Is Building A Same-Day Amazon Prime Competitor, “Google Shopping Express”

Google is stealthily preparing to launch an Amazon Prime competitor called “Google Shopping Express.” According to one source the service will be $10 or $15 cheaper than Amazon Prime, so $69 or $64 a year and offer same-day delivery from brick-and-mortar stores like Target, Walmart, Walgreens and …