PERPLEXICORUM

Social Marketing, gedragsinzichten, Nudge en &E

By Fran Bambust

Fran Bambust
Opinion
You Don’t Want to Be a Human Guinea Pig? That’s Unfortunate
Bloomberg - Cass R. Sunstein
Randomized experiments are not only morally permissible. If anything, they’re morally required. Randomized experiments are not only morally …
May 16, 2019
Fran Bambust
Ten years on: What’s next for behavioural insights?
apolitical.co
May 3, 2019
Fran Bambust
How to Overcome Clinicians’ Resistance to Nudges
Harvard Business Review - Amol S. Navathe and Vivian S. Lee and Joshua M. Liao
Discussions about how behavioral economics can make the world a better place — through energy conservation, greater employee wellness, increased personal savings — are often framed through the lens of
May 3, 2019
Fran Bambust
The Hidden Relationship Benefits of Binge-Watching
scientificamerican.com - Sarah Gomillion
Many of us may know the pleasures of binging Netflix comedies with a romantic partner or cuddling up to watch Game of Thrones every Sunday night. If …
Oct 25, 2017
Fran Bambust
'Inkjet' solar panels poised to revolutionise green energy
France 24
What if one day all buildings could be equipped with windows and facades that satisfy the structure's every energy need, whether rain or shine? That sustainability dream is today one step closer to becoming
Feb 3, 2019
Fran Bambust
Chinese electric buses making biggest dent in worldwide oil demand
Electrek - Phil Dzikiy
While electric cars are displacing global oil demand at increasing rates, new research shows electric buses are making a much bigger mark overall thus far. Electric vehicles have displaced about 3 percent
Mar 20, 2019
Fran Bambust
Auckland, New Zealand, has figured out how to get more people to use transit
Fast Company - Eillie Anzilotti
Cities across the world are struggling to tempt people out of their cars and onto transit. Auckland reversed the trend by creating a really, really good bus network for very little money. In 2012, the
Mar 29, 2019
Fran Bambust
How the Brain Creates a Timeline of the Past
Quanta Magazine - Jordana Cepelewicz
The brain can’t directly encode the passage of time, but recent work hints at a workaround for putting timestamps on memories of events. Just a few …
Feb 12, 2019
Fran Bambust
Leadership
The Great Cognitive Depression
Forbes - Marco Annunziata
We have seen a dramatic increase in the amount of complexity that exists in the world. Mickey McManus’s book Trillions noted that as early as 2010, the semiconductor industry had reached the point where
Jan 11, 2019
Fran Bambust
10 Books to Spark a Love of Math in Kids of All Ages
kqed.org - Kara Newhouse
Math is at play in every sphere of our lives, from recipes to internet security to the electoral college. But that reality can be hard to convey …
Feb 23, 2018
Fran Bambust
Here’s Your First Look at the Most Detailed Simulation of the Cosmos Ever Made
futurism.com - Christianna Reedy
“Analyzing this huge mountain of data will keep us busy for years to come, and it promises many exciting new insights into different astrophysical …
Feb 3, 2018
Fran Bambust
Engineers hack cell biology to create 3-D shapes from living tissue
phys.org - Cell Press
Many of the complex folded shapes that form mammalian tissues can be recreated with very simple instructions, UC San Francisco bioengineers report …
Dec 28, 2017
Fran Bambust
Apple’s AR Glasses May Be Coming Sooner Than Initially Expected
iPadInsight - jhrogersii
Everyone knows that Apple is heavily invested in Augmented Reality. Just as with the Apple Watch, Tim Cook has telegraphed Apple’s intentions with plenty of comments about their “interest.” Add in Apple’s
Mar 9, 2019
Fran Bambust
Can robots ever have a true sense of self? Scientists are making progress
The Conversation UK - Vishwanathan Mohan
Having a sense of self lies at the heart of what it means to be human. Without it, we couldn’t navigate, interact, empathise or ultimately survive in …
Feb 27, 2019
Fran Bambust
Opinion
Putting the Calorie Count Before the Cheeseburger
Bloomberg - Cass R. Sunstein
A simple design change on menus may affect people's diets. A simple design change on menus may affect people's diets. A provision of the Affordable …
Mar 10, 2019
Fran Bambust
Venture Capitalists Are Using the Wrong Tools to Improve Gender Diversity - Behavioral Scientist
behavioralscientist.org - Alex Chesterfield
The female startup CEO was emailing again. It was the final stage of a potential funding deal with a venture capital firm, and she was negotiating …
Mar 12, 2019
Fran Bambust
Neoliberalism After Behavioral Economics - Behavioral Scientist
behavioralscientist.org - Michaela Barnett
Economics teaches us the importance of getting the prices right. But policy based on economics may not effectively confront the big problems facing …
Mar 19, 2019
Fran Bambust
Consciousness Studies Show Human, Macaque Brains Flicker Every 4 Seconds
Inverse - Emma Betuel
Two papers released Wednesday in Neuron delve deep into the way we perceive the world, revealing that we don’t actually register much of it. Our …
Aug 22, 2018
Fran Bambust
Psychologists have surprising advice for people who feel unmotivated
Quartz - Leah Fessler
Per traditional self-help narratives, if you can’t accomplish your goal, you should ask for advice. Find someone who has successfully landed the job, gotten the promotion, made the grades, achieved the
Aug 22, 2018
Fran Bambust
Geluk en Enthuse, Enable en Engage
How and Why Positive Activities Can Make You Happier - Behavioral Scientist
behavioralscientist.org - Alex Chesterfield
Mar 20, 2018
Fran Bambust
Teaching and Learning Toolkit
educationendowmentfoundation.org.uk
Nov 1, 2017
Fran Bambust
With Your Smartphone, Fear is Never Far Away - Behavioral Scientist
behavioralscientist.org - Alex Chesterfield
Ancient Man might have liked a smartphone. Before homo became sapien, our cave-dwelling ancestor would have wanted to know whether a storm was coming …
Jan 1, 2018
Fran Bambust
https://www.nytimes.com/guides/smarterliving/resolution-ideas
Fran Bambust
Jan 3, 2018
Fran Bambust
The science of keeping your New Year’s resolution
The Washington Post - Katherine L. Milkman
Several years ago, a group of 120 students at the University of Chicago were recruited by two economists — Gary Charness and Uri Gneezy — to participate in an experiment about exercise habits. A randomly
Jan 1, 2018
Fran Bambust
‘Anyone can change any habit’: the science of keeping your 2018 resolutions
The Guardian - Moya Sarner
Living a healthier lifestyle isn’t always down to sheer willpower – it can be as simple as forming new habits. But how do we do that? Last year, my New Year resolution was to go for a run first thing morning.
Dec 29, 2017
Fran Bambust
Our 5 Favorite Behavioral Insights of 2017
ideas42.org - Mitra Salasel
We’ve learned a lot this year. Thankfully, we haven’t uncovered all the strange little quirks in human decision making, so with every passing year, a …
Dec 20, 2017
Fran Bambust
A Systematic Scoping Review of the Choice Architecture Movement: Toward Understanding When and Why Nudges Work
wiley.com
In this paper, we provide a domain‐general scoping review of the nudge movement by reviewing 422 choice architecture interventions in 156 empirical …
Dec 4, 2017
Fran Bambust
Engage tijdens Prime, Pause en Program om studenten een hart onder de riem te steken. Een BIT-initiatief.
Promptable
promptable.com
Nov 21, 2017
Fran Bambust
A nudge for equality: the platform fighting bias with behavioural science
apolitical.co
Oct 25, 2017