Tania Schulz

14 Flips | 2 Magazines | 4 Likes | 1 Following | @fabtbritpak | Keep up with Tania Schulz on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Tania Schulz”

Why People Lose Motivation — and What Managers Can Do to Help

At some point, every leader has dealt with a person — or, worse, a group of people — who has lost motivation. It’s frustrating, isn’t it? As much as we’ve been there ourselves, sometimes it’s hard to sympathize with others who are disengaged from work and unproductive as a result. Sometimes, we …

The New Science of Team Chemistry

Organizations aren’t getting the performance they need from their teams. That’s the message we hear from many of our clients, who wrestle with complex challenges ranging from strategic planning to change management. But often, the fault doesn’t lie with the team members, our research suggests. …

From “Economic Man” to Behavioral Economics

When we make decisions, we make mistakes. We all know this from personal experience, of course. But just in case we didn’t, a seemingly unending stream of experimental evidence in recent years has documented the human penchant for error. This line of research—dubbed heuristics and biases, although …

5 Facts to End the ROI Debate on Customer Experience

For many years, there has been a debate whether you could assign a dollar amount to determine the return on investment for any Customer Experience …

Customer Experience

Your Customers’ Behavior Is a Competitive Advantage

At a reception for JetBlue’s most frequent Mosaic flyers, I had the opportunity to listen to the airline’s top management discuss its ambitions to improve operations and enhance customer experience. The discussion was excellent and — on a whim — I asked one of the most senior executives what …

Why Your Customers’ Social Identities Matter

Why don’t customers do what they say they’ll do? Consider the experience of the home appliance manufacturer Electrolux. On the basis of its customer feedback, it once contemplated offering free washing machines and using smart technology inside them to charge customers by the wash.<p>In prelaunch …

The Curious Science of When Multitasking Works

Trying to do two things at once is usually a recipe for doing both badly, according to a long line of research. We’re slower and less accurate when we try to juggle two things. Experts came to believe that there wasn’t much that could be done about this, so most of the advice in HBR has been to …

Mindfulness Can Literally Change Your Brain

The business world is abuzz with mindfulness. But perhaps you haven’t heard that the hype is backed by hard science. Recent research provides strong evidence that practicing non-judgmental, present-moment awareness (a.k.a. mindfulness) changes the brain, and it does so in ways that anyone working …

No, Your IQ is Not Fixed for Life (Op-Ed)

<i>This article was originally published at The Conversation. The publication contributed the article to Live Science's</i> Expert Voices: Op-Ed & …

To Maximize Your Website, Use 'Psychological Distance' to Your Advantage

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>One of the primary aims of consumer psychology is to understand the way individuals evaluate objects and events. Numerous studies have led to an understanding that evaluations and choices are driven not only by the quality and value of an …

A List of Psychological Disorders in the DSM-5

The term psychological disorder is sometimes used to refer to what are more frequently known as mental disorders or psychiatric disorders. Mental …

Mental Health

The Psychology Behind Consumer Behavior

Are you interested in why and how people buy some products and not others? Have you ever wondered how media messages influence a shopper's buying …

The Psychology of Color in Marketing and Branding

The psychology of color as it relates to persuasion is one of the most interesting — and most controversial — aspects of marketing.At Help Scout we …