Phillip Yesenosky

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16 lessons on scaling from Eric Schmidt, Reid Hoffman, Marissa Mayer, Brian Chesky, Diane Greene, Jeff Weiner, and more.

From September 2015 to December 2015, I took Stanford University’s CS183C course — Technology-enabled Blitzscaling — taught by Reid Hoffman, John …

The 11 Best Books for Product Managers

Being a great product manager is hard.Whether you’re working on an early product at a young startup or you’re in charge of a well-established product …

33 books everyone should read before turning 30

While the only way to learn is to survive the inevitable cycle of successes and failures, it is always useful to have some guidance along the way.<p>To help you out, we've selected some of our favorite books that likely never made your high-school or college reading lists.<p>It's an eclectic selection …

Peter Thiel

What Is Generation Z, And What Does It Want?

And you thought you had just figured out millennials. It’s time to start wringing your hands about the new generation that’s about to enter the workforce. What do they even want?<p>Poor Generation Z. The oldest members of this cohort are barely 18 and they’re already getting a bad rap. Media and …

10 Pricing Strategies That Can Drastically Improve Sales

This story originally appeared on Help Scout<p>Utilizing smart pricing strategies when selling products, services or subscriptions is a must to succeed in a competitive marketplace.<p>The worst thing you can do is to try to wing it when it comes to pricing. Many entrepreneurs and marketers make this …

Improve Your Time Management With These 3 Questions

Making better use of your time better starts with getting a good sense of what’s working now, and what isn’t.<p>If you want to spend your time better, you need to know how you’re spending it now. I’m a big fan of time logs; I use a spreadsheet, and there are plenty of time-tracking apps that can help …

The 12-Step Process For Improving Your People Management Skills

People aren’t easy to quantify and control. We all have our individual hopes and dreams, as well as our own opinions and weaknesses. We’re imperfect, …

Your 2015 guide to summer reading for startups

Summer has unofficially begun here in the U.S. And I don’t know about you, but there’s nothing I love more than relaxing with a great book on the beach or laying in the grass at a park.<p>And if I can get better at my job in the process? That, my friends, is a win-win. Or double win, as I like to call …

10 Things Exceptionally Productive Entrepreneurs Do Every Day

<i>Inception</i> is one of my all-time favorite movies. In it, characters find themselves in dream worlds without knowing where they are or how they got there.<p>That’s how I used to feel throughout the day… every day.<p>One minute I was focused on the most important thing on my to do list; the next I was on a …

Attention, Please! What Every Man Ought to Know About Focus | The Art of Manliness

“Pay attention!”<p>“If you just focused more, you’d be more successful!”<p>We’ve all probably heard these kinds of admonishments from a teacher or a …

16 Best Entrepreneurship and Business Leadership Articles of the Year

Guaranteed to encourage and inspire, these popular posts on entrepreneurship and leadership are absolute must-reads.<p>Learn how to transform your life for the better with 16 of the Web’s favorite entrepreneurship and leadership articles from this year. Guaranteed to encourage and inspire, these …

33 Books Every Entrepreneur Should Read

And it doesn't come with a manual.<p>Luckily, there's a multitude of excellent books from founders, VCs, and CEOs who have been through it all.<p>Here's a collection of some of the best books on management, leadership, and entrepreneurship for anyone from seasoned entrepreneurs to those just starting out.<p>…

Entrepreneurship

The One Mistake That's Killing Your Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>LinkedIn Influencer, Alex Banayan, published this post originally on LinkedIn.</i><p>In business school we’re shown case studies about Apple, Starbucks, and those other big guys – but the idea that their marketing methods are "best" is the …

Try These 3 Neuromarketing Tips (You’ll Be Amazed By the Results)

Neuromarketing tells us how consumers' brains work. Need another reason to learn about the newfangled tactic?<p>Neuromarketing might just blow your mind.<p>The nascent term, which describes the use of neuroscience tools to help determine why consumers buy what they buy,is upsetting traditional marketing …

The Coming Era of Empathetic Entrepreneurship

A new business paradigm, in which management aims to to foster a better world, is rapidly taking hold.<p>I am firmly convinced there is an imminent demarcation point coming that presages a remarkable revolution in management thinking. And this revolution will come faster for us, my small business …

What The Greatest Self-Help Books Of The Last Decades Can Teach You In 7 Minutes

As a writer, I’m fortunate to connect with authors and experts all over the globe who have vitally important messages to share. While each of these experts sees the world in his or her own very unique way, and shares a special filter or perspective on life, progress and success, when you peel the …

4 Odd Yet Effective Ways The Smartest People Prioritize Their Days

You’ve tried everything to organize your priorities better, and still end up scattered. Try these outside-the-box ideas for sorting your day.<p>The hardest part is getting started.<p>When there’s a long list that needs tackling every day, the hardest part is tackling what needs to be done first. You may …

How to Build Skills That Are Valuable: Lessons Learned From Selling Matches

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In the early 1940s, a young boy was growing up in the small county of Almhult in southern Sweden. Within a few years, he would impact millions of people. At the time, however, nobody knew his name.<p>The boy was occupied with a small and …

How A Creative CFO Will Save Advertising

Advertising’s legacy model is under pressure; it is prohibitive to quick decision-making and customizable workflows and is not built for the world we find ourselves in today.<p>We’re living in what I call The Agility Era, a time when clients are beginning to forgo AOR relationships in lieu of …

So You Have a Successful Restaurant. Now What?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>“Each success only buys an admission ticket to a more difficult problem” is a statement often attributed to former Secretary of State Henry Kissinger.<p>Any entrepreneur with a successful restaurant venture faces an interesting prospect: Is …

6 Things The Most Organized People Do Every Day

Your life is busy. Work/life balance is a challenge. You feel like you’re spreading yourself so thin that you’re starting to disappear.<p>Most of us …

A PR Insider Reveals the Secret Lives of Successful People

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>I started my career in marketing and PR. I was taught how to convince you both to serve your family boxed macaroni with powered imitation cheese and that you deserve to own a new luxury car.<p>Marketers get into your mind. We convince you …

4 People Every Successful Business Needs

Every business needs these four people to provide your business with direction and energy, momentum and connection, correction and elaboration, reflection and openness.<p>Building a business is rough, launching a startup is tough, running an organization is grueling, and leading a company is …

8 Questions Powerful People Ask Themselves Every Day

Powerful people, intelligent people, wise people, the most grounded people, all do one thing that most others don’t: They talk to themselves. They’re …

The 30 Second Habit with a Lifelong Impact

<i>What follows is a beautiful Essentialist practice in a gorgeous piece written by my friend Robyn Scott (one of WIRED's 50 People About to Change the</i> …

Note-Taking

How to Help an Underperformer

As a manager, you can’t accept underperformance. It’s frustrating, time-consuming, and it can demoralize the other people on your team. But what do you do about an employee who isn’t performing up to snuff? How do you help turn around the problematic behavior? And how long do you let it go on …

What Great Leadership Training Does Now That It Didn't 10 Years Ago

Do a Google search on “Leadership Training,” and you’ll find over 100 million results – academic programs, management training series, white papers, leadership “gurus,” articles, resources and more. Those of us in the leadership space are inundated with new-fangled approaches to understanding …

Leaders: When It's Better to Be Silent

Silence might be your best communication strategy. Maintain your relationships, focus, and credibility by shutting up. Here are three reasons why.<p>As a leader, sometimes your smartest words are unspoken.<p>Though your team typically listens for your words of wisdom and direction, here are three reasons …

3 Qualities of Exceptionally Gifted Leaders

The really gifted leaders? They always have these three traits.<p>The word "gifted" is a bit too overused in business. You might say someone is gifted at programming or has an exceptional ability with numbers. Often, what looks like a gift is really just a learned skill. Yet when it comes to …

5 Life Lessons From The 'World's Coolest Mayor'

In mid-2009 Jon Gnarr was an Icelandic comedian and punk-rock singer far removed from any political aspirations or office. By mid-2010, however, he was Mayor of Iceland’s capital and largest city, Reykjavík. He recently spoke in New York for the Hudson Union Society about his fascinating story. …