E Jele

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Amazon has a great perk for Prime members who love to read

<i>The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships so we get a share of the revenue from your purchase.</i><p>Amazon<p>Amazon Prime comes with a lot of perks— among which are notably free two-day shipping on all purchases and access to services like …

15 Life-Changing Books, According to Real Simple Editors

A great read can be transformative—and may even change the way you think about your life. These books, chosen by <i>RS</i> staffers, are so powerful, you’ll …

Secrets From a Super Bowl Campaign That's Had 2 Billion Impressions

The Avocados From Mexico campaign is writing the textbook on how social media can leverage traditional advertising.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Want to get over two billion (yes, with a “B”) social impressions nearly a week before your commercial spot is aired? …

7 Apps You Need as a Social Media Consultant

According to data from The CMO Survey, overall marketing budget devoted to social media is expected to more than double over the next five years, …

Emerging LinkedIn Profile Trends to Maximize Your Success in 2017 | Inc.com

There were 45 billion page views from LinkedIn members during Q1 alone in 2016.<p>Two new members join LinkedIn every second.<p>Each month, 106 million unique users visit LinkedIn.<p>41% of millionaires use LinkedIn.<p>These stats, reported by LinkedIn's social media manager, Katy Elle Blake, provide ample …

Employment

4 Ways to Improve Your Strategic Thinking Skills

If you’ve ever received feedback that you “need to be more strategic,” you know how frustrating it can feel. To add insult to injury, the feedback rarely comes with any concrete guidance on what to do about it. One of my coaching clients, Lisa, a vice president of HR, was in this situation and …

The 5 Best Motivational Videos of 2016 | Inc.com

Every year, I post the five most motivational videos to be posted on YouTube over the past 12 months. Here are my posts for 2015, 2014, and some timeless classics.<p>For 2016, I've focused on videos that will inspire you to make 2017 the best year ever. I figure we all need a year-end boost. Enjoy!<p>The …

Motivation

8 Design Mistakes That Ruin Your Content (And Easy Fixes)

Visual content is a crucial element in your content marketing. Whether it’s a one-off piece for social media or your latest company e-book, …

How to Get a Better Job in 2017

To keep your resume out of the trash bin, you’ll need to stick out. Here are our best tips for elbowing your way past the …

Are Big Data, Predictive Analytics And Social Media Getting In The Way Of Basic Marketing?

I recently purchased an accessory for a phone that required assembly instructions. Unfortunately, the English instructions were unintelligible—incorrect grammar, missing words, sentence fragments, etc.<p>Last month, I received an offer for a credit card—which I already have and regularly use—that was …

Marketing

Best Books 2016 Publishers Weekly

Barkskins<p>Annie Proulx (Scribner)<p>Spanning 300 years and including a cast of dozens, Proulx's monumental achievement traces the descendants of two …

Books

10 Business Podcasts You Should Be Listening To (If You Aren't Already)

 | Inc.com

We've all heard by now that the most successful people read extensively. Bill Gates, Mark Cuban, Elon Musk. They all credit at least some of their success to regularly devouring books.<p>But for those of us who don't have the time, or simply want to supplement all that reading, podcasts are a great …

Self-improvement

These Expert Writing Tips Will Guarantee Your Blog Posts Get Read

Digital marketing expert Neil Patel shares his top tips for writing blog posts that people will read--and share.<p><i>This article also appeared on LinkedIn.</i><p>Neil Patel is a serial entrepreneur who has co-founded several successful web analytics firms such as Crazy Egg and Kissmetrics.<p>He's also one of the …

Dozens of teenagers told us what's cool in 2016 — these are their favorite (and least favorite) apps

To learn what American teenagers in 2016 really like, and what they don't, we polled about 60 of them from across the US. We spoke with teens ages 13 to 19, in middle school, high school, and college.<p>We asked them about their digital lives and habits, pop culture, and politics. Their answers offer …