Estelle Trauernicht

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5 Quick Tips on How to Grow and Scale Your Business

Starting a business is arguably the hardest part of business success, but growing that business comes in a close second. You not only have to worry …

How to Take Your Brand from Boring to "Brand Famous"

How’s your brand doing? I’ll bet you don’t know, or maybe you don’t think your small business doesn’t need some fancy brand. In either case, this is …

How to Fix What's Wrong With Your Business Plan

Wondering why your business revenue is going in the wrong direction?<p>It all goes back to that foundation you first created for your company — or …

You Can Get Angel Funding Without Existing Connections - Small Business Trends

Lots of startups think they need to have connections to get angel funding. But that isn’t always the case. There are ways to network and give your …

Want to Double Profits? Send a Survey

Surveys engage people. But did you know they can actually influence customer loyalty and profits?<p>Research from the Harvard Business Review shows that …

"Accounting for the Numberphobic:" SMB Owners Financial Guide

“Every eight minutes a small business dies.” This is how I start a lot of my speaking engagements. This bit of information comes from some research I …