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9 Advanced and Actionable SEO Tips for Your eCommerce Store

This column is authored by Australia-based Digital Marketer, Daniel Deelstra InThe post 9 Advanced and Actionable SEO Tips for Your eCommerce Store …

Tastemade wants to shift from making popular foodie videos to becoming a lifestyle brand

The Los Angeles-based startup has carved itself a niche in online food videos. Alongside the classic recipe videos, Tastemade creates documentary style shows like "SOURCED," where viewers discover the origins of famous foods. Another breakout hit is the comedic show "Tiny Kitchen," in which …

Here are all the best Super Bowl commercials in one place

The Super Bowl: the one time of year people not only tolerate but actively seek out commercials.<p>Hell, if you're a cord-cutter or DVR owner with an ad …

The 6 best ads you didn’t see this year

<i>Mark Duffy has written the Copyranter blog for 11 years and is a freelancing copywriter with 25-plus years of experience. His hockey wrist shot is</i> …

The 10 most purchased brands in the world

Each year, research company Kantar Worldpanel launches its Brand Footprint study, a global report in which it ranks the top 50 brands in the FMCG space.<p>The ranking is based on how many households around the world are buying each brand and how often, a metric Kantar Worldpanel calls "Consumer Reach …

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The 10 things in advertising you need to know today

<b>1. These are the 30 most powerful women in mobile advertising.</b> Business Insider's annual list is here.<p><b>2. Twitter is battling Facebook for livestreaming supremacy with the launch of 360-degree live video.</b> The new feature, announced on Wednesday, isn't initially available to all users.<p><b>3. Snapchat is</b> …

Ten Apps That Will Improve Your Marketing Team's Productivity In 2017

More and more CMOs are finding themselves overwhelmed by the mounting responsibilities they have to tackle every day. However, though the modern world generates a lot of stress, it also provides relief. Technology, when correctly used, can help alleviate some of the burden of responsibilities.<p>If …

6 Digital Trends in 2017 That Will Redefine Influence and Interaction for Marketers

In 2016, we've seen mobile completely redefine how people interact with one another as well as with brands. And while social and mobile have had an …

The 3-Minute Guide to Video Engagement

Integrating video into email, social and other digital channels can pay off big for marketers. Not only are more people engaging with video, but …

8 Predictions for Digital Video in 2017

It's pretty clear on the verge of the end of the year that 2016 has been a truly extraordinary year for digital video.<p>Total digital video revenue, …

5 Strategies to Improve Your Content Marketing Instantly

Does it ever feel like the things you want to accomplish always end up on the back burner? If the answer to that question is “yes,” you’re not alone. …