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The Difference Between Growth Hacking and Marketing

Like most people who do marketing for startups, I have a love-hate relationship with the term “growth hacker.” On the one hand, it has allowed startup marketers to differentiate themselves from their counterparts in corporate America. On the other, it just sounds like one of those Silicon Valley …

Barley Aims To Be The Absolute Simplest Way To Create And Edit Websites

Sometimes the simplest product demos can be effective.<p>Take a new web editor called Barley. To show off the product, co-founder Colin Devroe opened me a regular old web page, then changed the wording of the page with just a few keystrokes. A small editing menu opened as he typed, but didn’t have to …

Filmmaker Gil Freston on How Two U.S.C. Students Ran an Illegal, Underground Restaurant on Campus

Inspired by the lack of alluring dining options at U.S.C., where they were students, Alex Chang and Robert Kronfli started up an underground restaurant in their on-campus apartment in late 2009. They named the establishment Paladar, after the Cuban tradition of home-operated restaurants, and with …

ORBX streaming tech could revolutionize computing

The first notes in a dirge for traditional computing have been sounded, says Brendan Eich, the inventor of JavaScript -- and he couldn't be happier.<p>SAN FRANCISCO -- First-person shooter games don't appeal to Brendan Eich, Mozilla's chief technology guru and the guy who created JavaScript nearly two …

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