Envision Management Consultants Agencies, Advertisers Are Not Prepared For A Post COVID-19 Era mediapost.com - Laurie Sullivan Marketers still don’t fully understand the role of technology in driving business and media goals, and two separate studies indicate that few have …
Envision Management Consultants The 25 most spectacular branding fails of the last 25 years verified_publisherFast Company - By Jeff BeerFrom McDonald’s hamburger for adults to ‘The Dead Kid’ Super Bowl ad, these are corporate America’s biggest ‘what were they thinking?’ moments since 1995. Advertising and marketing have always been ripe...
Envision Management Consultants Facebook boycott: View the list of companies pulling ads verified_publisherCNN(CNN Business) — A growing list of companies are pulling ads from Facebook. For many of them, it's part of an advertiser boycott in protest of what they say are the site's failures to stop the spread hate....
Envision Management Consultants I’ve been studying logos for decades. Here’s what changed this year verified_publisherFast Company - By Bill Gardner2019 was a year that saw branding evolve rapidly. Another year older, but the logo design industry shows no signs of old age. Like an unruly kid ripping through a stack of unopened presents, I eagerly...
Envision Management Consultants A Study of 597 Logos Shows Which Kind Is Most Effective verified_publisherHarvard Business Review - Jonathan Luffarelli, and Mudra Mukesh, and Ammara MahmoodImagine you are a marketing manager about to launch a brand called Noxu, which markets jigsaw puzzles. You just received an email from your CEO, asking you to choose between two logos. Your goal is to...
