Емилов Тони

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Here’s why new competitors can’t do what Hotel Tonight does

HotelTonight, the app for booking a hotel stay on the go, has introduced new personalized price cuts, one called a “bonus rate” and the other called …

Rather Than Trying to Reinvent the Wheel, Be Inspired by These 5 Books

The five books are must reads for those looking to change their life and path to success.<p>To not run a venture into the ground, entrepreneurs need to learn what it takes to succeed. Often this just comes from not making the mistake twice -- but there are a few proactive strategies entrepreneurs can …

Uber CEO Reveals Mind-Boggling New Statistic That Skeptics Will Hate

One of the most commonly invoked takedowns of the ever-increasing and mind-blowing valuation levels the company has achieved — $40 billion at last count— is this:<p>"Investors are valuing Uber as if it's bigger than the whole taxi market!"<p>The implication?<p>Investors are nuts.<p>Well, investors are indeed …

This is how app stores are competing for consumer dollars and loyalty

In a recent report from BI Intelligence, we discuss why it is becoming increasingly important that developers field a competitive app-marketing strategy for triggering downloads and encouraging sustained use, and retaining users. There are a number of different tactics, both paid and free, that …

Apps

Why SMS is the new channel for customer support

This week, I received a text from my bank with my weekly balance. My driver texted me the location where he was parked. I booked plane tickets and …

The latest trend in startup names? Regular old human names

If you work in startups, there’s a good chance you know Oscar. And Alfred. Benny, too. And don’t forget Lulu and Clara. These aren’t the prominent …

Fortune.com

• 1. To license Fortune articles, excerpts, or headlines for republication in various media (including books, eBooks, film, web, newsletters, …

10 Subliminal Retail Tricks You're Probably Falling For

There's a reason that salesperson is being rude. Sophisticated consumer research shows that if she disses you, you'll spend more.<p>Today’s marketing …

Meet The Ex-Googlers Helping Their Former Bosses Beat Microsoft To Your Office Phone

For two years Craig Walker got a lot of puzzled looks about his chosen line of work: selling voice-conferencing software. Few technologies are as mundane and ridiculed as the conference call. It is hardly the kind of Big Idea one would expect from the entrepreneur who ran a company that pioneered …

Holiday Travelers: Stay Charged With Limefuel's Giant Battery Pack [58% Off]

Limefuel Most of the time, people don't stress too much about charging their devices. They have chargers at the office and at home, and can recharge overnight. But when you use your device a lot during the day or are on the road traveling, you don't want to be stuck without a connection or find …

The Man Who Convinced BMW To Rethink Social Media

BMW had a handle on traditional social media marketing, but it took a risk on a “drift mob” to reach new audiences. Here’s how it paid off.<p>Steven Althaus’s moment of digital truth came this past spring. BMW’s global director of brand management stood in front of top management, telling them the …

Inside The Phenomenal Rise Of WeWork

<b>MORT ZUCKERMAN, THE 77-YEAR-OLD BILLIONAIRE CHAIRMAN</b> of Boston Properties, controls $19.6 billion (market cap) worth of prime office buildings in cities like New York, Washington and San Francisco, and in June 2013 he took a walk through a little real estate business called WeWork that Adam Neumann …

How To Get A Meeting With Anyone

Have you been pursuing that one hard-to-get contact for months? Persuade anyone to lend you some face time with these tips.<p>We all have that one person who we’d love to meet—the best business contact or our biggest creative inspiration.<p>When Brad Lawrence and Michael Zach started the art apparel and …

Apple Pay’s innovative loyalty program could supercharge holiday shopping

Apple Pay is set to completely change the way we pay for things at the register, and to reward early adopters’ use of the new mobile payments system, Apple is planning to launch a new Apple Pay loyalty program in time for the holidays.<p>The rumored Apple Pay loyalty program supposedly wasn’t slated …

Apple Pay

Meet The CEO Who’s Never Fired Anyone

Sure, Donald Trump makes it look fun–but firing people always sucks. Peter Platzer, CEO of Spire, figured out a system so he never has to.<p>Peter Platzer, CEO of Spire, a fast-growing space and data startup with a team of 30, has not fired a single employee in his company’s two year existence–and …

Former CEO John Sculley explains how Apple sells experiences

I’m a sucker for Apple history, and I particularly enjoy hearing from the people who had an impact on shaping Steve Jobs into the incredible force of nature that he became.<p>In a new interview with John Sculley, the former Apple CEO sheds some light on what may have been his single biggest lasting …

The Un-Boss Of The Future

Need a photo resized in an hour? It’ll run you $5. A blog post? $45. What about an infographic? $150.<p>PeoplePerHour, a freelance marketplace with offices in the U. S. and the U.K. is beta testing a new service called SuperTasker, which sells such help for a flat fee. The site matches buyers with …

Facebook And Twitter Are Making A Push As Shopping Destinations

Both major social networks have unveiled plans to start using "buy" buttons on their sites, which could start having an impact on "social shopping" in the coming holiday season.<p>The idea of using social networks such as Facebook to promote e-commerce has been around for some time, but so far has …

Helpling Launches Online Cleaning Platform In Australia

With a very high cost of labor in Australia, it’s uncommon to have a personal cleaner. However, Research firm IbisWorld projects the demand for home cleaning in Australia will rise due to high dual-income households and a progressive ageing population. To capture this demand, a new cleaning …

This Zero-Electricity Lamp Glows With Octopus Bacteria

Who needs bulbs when you have bioluminescence?<p>Bioluminescent waves are one of nature’s most extraordinary sights. oxygen mixes with water, compounds inside aquatic bacteria begin to glow, and the ocean ignites with an otherworldly glow.<p>Design Academy Eindhoven graduate student Teresa van Dongen …

6 Simple Ways To Improve The Way You Speak

What’s the secret of all great communicators? It’s all in the delivery. Here’s how to enhance, tone, and take care of your speaking voice.<p>Business leaders pay a great deal of attention to communication. Mastering what you need to say and how you need to say it are important factors if you’re going …

6 Simple Ways To Get Customers To Review Your Business Online

When you own a business, you know that online customer reviews are very influential. From Yelp to Healthgrades, Angie’s List to Trustpilot, people are sharing their experiences on everything, and what they say has an impact.<p>These days, a Google review can shape your business far more than a Google …

Power Marketing: How To Make A Hashtag Go Viral

Today I heard from my PR and social media friend Janet Thaeler, of Ogden Utah, the Salt Lake region’s talented and sometimes notorious @Newspapergrl. We have no business relationship together, but I am always interested to follow her tips.<p>So I was excited when Janet offered to share her adventures …

How To Build A Large Following On Google Plus (And Why You Should)

Google Plus is the Rodney Dangerfield of social networks: “it don’t get no respect.” I used to have little interest in it myself until I started experimenting with it earlier this year, and now I am duly impressed. In my case, I don’t use it for personal purposes, but as another unique social …

8 Ways to Influence Users to Download Your Mobile App

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>There is a difference between "promoting to" and "influencing" users to download your mobile app -- a massive one.<p>Promoting to users doesn’t put your app on the path for massive downloads. There’s just too much noise in the market with …

6 Viral-Marketing Lessons to Learn From the Ice Bucket Challenge

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social feeds from across the country are chock-full of videos and photos of celebrities, inventors, CEOs, athletes and politicians all taking part in the most recent viral sensation: the Ice Bucket Challenge.<p>Whether you've laughed at your …

A Trash Can Jonathan Ive Could Love

Now on Kickstarter, the Swing Bin is the most beautiful trash can we’ve ever seen.<p>Looking like a painted wooden column sliced diagonally in half with a samurai sword, the Swing Bin is one of the most beautiful trash bins we have ever seen.<p>It’s also a feat of creative construction. The Swing Bin is …

11 Ideas For Building Your Own Modern Furniture From Scratch

A new book teaches you to make your own chairs from PVC pipes, tables from pizza crispers, and lamps from cardboard.<p>The closest many of us have ever come to making our own furniture is piecing together the contents of an Ikea flatpack. But no matter how many mass-produced Grundtals and Dagstorps …