Emelie E Pelenkahu

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Your Startup Needs a Great Story. Here's How to Develop One

Storytelling is the key to building a strong startup brand. Develop your story with these 6 steps.<p>People love a good story. But more importantly, people buy from a good story. As Ian Rowden, Chief Marketing Officer of Virgin, once said, "The best brands are built on great stories." That's why …

Marketing

3 Ways to Decorate Your Teeny, Tiny Outdoor Garden

Whether you’re desperately trying to keep potted plants alive or you want to try your hand at creating an edible garden, you have to admit that the idea of keeping your own garden sounds kind of great. However, unless you’re lucky enough to have enough space to grow your own veggies, living small …

Decorations

Q&A: How Samsung Embraced Innovation to Become a Global Master of Brand Marketing

Even Samsung's top marketing executives like Younghee Lee admit it wasn't long ago that consumers thought of the company as "boring and monotonous," …

Advertising Industry

15 '80s Fashion Trends That Are Back

Put your hair up in a scrunchie and get ready to feel a blast from the past!<p>Crop tops, shoulder pads and even fanny packs are officially cool again. …

One Shoe, Five Ways: How To Dress Up Spring’s Low-Top Sneakers

Figuring out what to wear with sneakers isn’t exactly rocket science. They can be worn with virtually anything. However, there are a few ways you can …

Clothing

The best coffee grinders of 2018

It's time to stop spending a small fortune (around £400 a year) on coffee from overpriced cafes and invest in a quality grinder.<p>If you have an exceptionally large family or intend to serve coffee up to guests, you'll want to look out for a large bean capacity (our star buy, the Cuisinart Auto Burr …

Coffee

Just Back From...Bali

Our Travel Editor took a trip to the Island of the Gods.<p><b>Just Back From...</b>Bali<p><b>Trip Duration</b>: 1 week.<p><b>Flight Plan</b>: I flew Cathay Pacific in both directions, each time with a layover in Hong Kong. There is no such thing as a direct flight to Bali from the U.S., and flights are long (think 15 hours to …

Hong Kong

The Fashion Girl's Updated Guide to Wearing Sneakers

How to style your kicks this season.<p>From classic white trainers to chunky retro kicks, the fashion set's infatuation with sneakers isn't ending any time soon. Whether you're committed to the athleisure look or topping off a pantsuit or dress with a contrasting pair of kicks, there are plenty of …

Clothing

16 Pieces to Wake Up Your Work Wardrobe

Do you ever feel like you are in a bit of a rut when it comes to getting dressed for work? It’s great to have a uniform that’s fast and reliable, but …

Clothing

Best Romantic Summer Getaways

Dubrovnik gets lots of love, but we’re smitten with the lesser-known city of Rovinj to the north. The terracotta rooftops, church steeples, and …

How to Get Olivia Culpo’s Chic AF Monochromatic Look

Olivia Culpo, ex-girlfriend of a Jonas brother, former Miss Universe and current actress/model and celeb hair inspo, is also seriously killing these days with her celebrity style. Whether she’s sitting front row at NYFW or showcasing Coachella street style, she always looks on point. So it was no …

25 Places To Shop When You Break Up With Forever 21

Because you're already feeling Forever 22.

Announcing a very limited coffee: Ethiopia Mocca Java (Available only in 3 U.S. regions).

Beginning Tuesday, May 3, 2016, select Starbucks locations will offer a very special coffee: <b>Ethiopia Mocca Java</b>. It will be available as a whole bean …

Coffee

Top 5 Fashion E-commerce Websites That Change The Way You Shop

The times have changed – fashion brands are appearing in the market so quickly, that sometimes it is pretty easy to miss something. Browsing each one of those websites are time consuming – choose same size, same style, same pattern, etc… That is why e-commerce aggregators are becoming so popular. …

eCommerce

A beautiful morning, requires a beautiful Indonesian coffee https://t.co/jdlzP3z7pT

From the Publisher: On the Potential SCAA/SCAE Merger

SCAA 2015 Expo photo. The organization will be discussing the potential combining of forces with the SCAE this weekend in Atlanta.<p><i>(note: The</i> …

Bono Wants Christian Music To Get More Honest

The U2 musician said that he sees a "lot of dishonesty" in modern Christian music.<p>When U2 musician Bono reads the Psalms, a book of the Bible filled with ancient hymns, he sees the full range of human emotions: anger, irritation, sadness, bliss. While the Psalms have been a source of spiritual …

14 Wardrobe Essentials to Splurge and Save On

Your 20s are a pretty amazing time — you’re finally out there blazing your own trail and just doing <i>you</i>. But it’s certainly no cakewalk. The whole becoming-an-adult thing can get a little *too* real, with student loans, rent and billions of bills all vying for a piece of your paycheck. So when it …

Clothing

5 Quick and Easy Ways to Triple Your Social-Media Following

Need a social-media-following boost this quarter? Try these 5 tactics.<p>Generating visibility and traffic for your brand and your content used to be a lot easier. It wasn't that long ago that we could generate links to get the job done. Now a lot more human interaction is required.<p>In 2014, Google …

Social Media

The Top 10 Colors You Should Wear for Spring Summer 2016

| <i>by Zeina Tawfik</i><p>We've previously told you about Rose Quartz and Serenity, the top two trending colors Pantone has picked for Spring Summer 2016. …

Stop Adding Stuff To Your Life, It's Time To Declutter Your Soul Now

If you feel like you’re the awkward person at social events or you struggle to enter into conversations because you’re shy, it can impact your social …

Self-help

Step into spring! 4 hot shoe trends to try under $50

Spring has arrived and pedicure season is upon us! That means it’s time to ditch the winter boots and spruce up our shoe wardrobe.<p>Style expert Lilliana Vazquez featured four top spring shoe trends on her “Luxe for Less” segment Friday. And these pretty pairs will have you lacing up and jumping for …

Clothing

14 Tips Everyone With A Beautyblender Needs To Know

It's the only dabbing I do.

12 Spring Outfit Essentials for Every Budget

Okay, we admit it — we’re going to miss winter’s snuggly sweaters and #OOTD-worthy coats, but that doesn’t mean we aren’t totally stoked for what spring has in store. Warm weather and much-anticipated sunshine aside, this season delivers big-time in the sartorial department. From effortless spring …

7 Wardrobe Essentials Worth Splurging On (and 7 That Totally Aren’t)

1<p>T-Shirts = Scrimp<p>With a host of specialty T-shirt lines out there that promise ultra-soft fabrics and effortlessly cool cuts, it’s tempting to …

Clothing

Meet The Mastermind Behind Kendall and Gigi's Style

Lifestyle

4 spring cleaning tips for social media managers

Can you feel it? Spring is coming. Many are getting the cleaning bug.<p>They’re cleaning their homes, cars, offices and desks, but what about a social …

5 Brand New Restaurants That Opened This Week Across Los Angeles

<i>Here now, Eater LA compiles some of the more notable openings scattered throughout Los Angeles. Every week we'll be tackling new places to check out in various neighborhoods. Any new spots that we might've missed? Hit the tipline.</i><p>June 8, 2016:<p><i>Sherman Oaks</i>—Taking over the old Ramen Yamadaya space is</b> …

Texas

7 tips for building a great professional reputation

You're not running out to buy any big ticket items; you're just trying to make ends meet.<p>You can get credit — even before you establish a credit history — simply because Visa, MasterCard, and all the rest want your business and are willing to give you the benefit of the doubt.<p>It's the same deal …

Credit Cards