emeaeme

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8 Strategic Hacks for Building Marketplace Liquidity

<i>William Hsu is the co-founder and managing partner of MuckerLab.</i><p>Many investors love “disruptive” businesses. This is in part because these businesses are unencumbered by legacy constraints that had previously been hardwired into the companies and industries these startups are trying to disrupt. One …

Custom Nikes Installation

The Nike iD Experience is about taking interactive design to the next level – an approach to a completely hands-on design process inspired by the …

Biomimesis y bioinspiración para el desarrollo regenerativo y sostenible

Este es el titulo del curso formativo introductorio a la Biomimesis que recientemente he impartido al gigante líder global del acero, ArcelorMittal …

34 estudios de diseño rinden homenaje a Braun

El pasado viernes se inauguró en Londres la exposición <i>Systems</i>. Comisariada por Das Programm, la muestra es un homenaje a la histórica marca de …

The future brands: what is the role of the marketer?

Long term brand vision is not an easy thing for marketing teams to articulate but it is crucial to creating a sustainable future<p>Brand owners don't tend to look very far ahead. An eight-quarter cycle or maybe a three-year strategy is usually as far as they go.<p>Current innovation is overwhelmingly …

Innovation

Brand Licensing And Brand Equity

Branding Strategy Insider readers know, we regularly answer questions from marketers everywhere. Today we hear from Laura, a Marketer in New York, …

Microsoft inaugura en el centro de Madrid un espacio gratuito de coworking

Microsoft acaba de inaugurar en pleno centro de Madrid, concretamente en el número 140 de la calle Fuencarral, Espacio Microsoft, un punto de …

Wally Olins : What’s right with India

Whenever I pick up a newspaper or a magazine — especially <i>The Economist</i> — I keep reading pieces about what’s wrong with India. Corruption is rampant, …

Trend Briefing de trendwatching.com que trata sobre 7 tendencias de consumo que seguir en 2014

"ESTATUS LIBRE DE CULPA"<p>Por qué en 2014 estar libre de culpa es el nuevo símbolo de estatus.<p>Un número cada vez mayor de consumidores no pueden evitar …

Tim Rodgers: The Adaptive Storefront Prototype

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

Claves en la gestión de la comunicación de crisis de FAGOR Electrodomésticos

Ha pasado más de un mes desde que la empresa FAGOR Electrodomésticos presentase el preconcurso de acreedores que colocaba a la empresa y a todo el …

360° of Brand Strategy for a Changing WorldUn-Conference

“<i>It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change</i>.” ~ …

Marketing

131128 tc Reputación social de las marcas

Brands And The New Customer Relationship

It’s easy to underestimate the huge changes that have taken place in the dynamics of the brand-customer relationship in recent years. Brands and …

The Imaginary Factories Inside All Our Gadgets

What if an iPhone wasn’t just a gadget but a place where tiny people worked? The Imaginary Factory series explores the inner life of our technology.<p>The problem of explaining how technology works to an inquisitive kid can befuddle the best of parents. It’s easier to explain to a kid how a radio …

On Creative Leadership

Accessing Your Creativity …In The Shower<p>It’s 4:30 in the morning. The sun is starting to smear pink across the sky, and I’m in bed, working. Laying …

A Monochrome Lego Set To Teach Tomorrow’s Architects

Six cutting-edge design firms have teamed up with the world’s most popular brick-maker to impart the core principles of modern architecture.<p>The first thing you’ll notice about the Lego Architecture Studio is that it’s white. There are no colors, no shades, no pigments, no hues here. It is as white …

Interaction of Color App

In 1963, Yale University Press published a book that would change the way people approached color. Now, in partnership with The Josef and Anni Albers Foundation and developed by award-winning design and technology firm Potion, Josef Albers' "Interaction of Color" returns—as an interactive iPad …

App Store

Interview with Kutan Ural

Here on Abduzeedo we always try to provide content from all parts of the world, not only inspiration but also good interviews. Today we had the …

Watch: A 2-Minute History Of American Industrial Design

The design movement that revolutionized consumer goods, explained.<p>If you were born after a certain year, then buying toothpaste that doesn’t come with the promise of whitening your snappers is unthinkable.<p>As explained by the animated short from The Open University‘s series on 20th century design, …

A Workbook Of Simple Tasks For Sparking Your Creative Process

The folks behind Conditional Design want you to experiment in structured ways.<p>Good ideas can arrive (seemingly) in an instant or may emerge after a hard-fought battle between right brain, left brain, and reality. But even people who are blessed with a fertile imagination can benefit from a change …