Elton Toh

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The 20 Most Valuable Brands In The World

Every year, BrandZ and Millward Brown Optimor calculate and rank brands based on their global value. And even though Apple's growth rate decreased by 95%, the tech giant's brand value still increased by 1% from 2012 to a a whopping $185 billion.<p>Millward Brown VP Oscar Yuan told Business Insider …

World's Coolest Hotel Bathtubs (PHOTOS)

At the Mio Buenos Aires hotel, the bathtubs are works of art: Argentine Mario Dasso personally selects only the most beautiful pieces of calden wood (naturally felled by fire) and carves them into luxurious, oversize soaking tubs.<p>The coolest bathtubs give guests a sense of their own private in-room …

National Parks

Why Yahoo Paid $1.1 Billion For Tumblr Even Though It Only Has $13 Million In Revenue

One fact is getting cited a lot now that the acquisition is announced: That Tumblr had only $13 million in revenue in 2012, after taking $125 million in investor funding.<p>With lousy economics like that, why would Yahoo even consider such a high price?<p>It's worth comparing a putative Yahoo-Tumblr deal …

Here’s why McDonald’s needs to slim down its menu

Over the past two months, McDonald’s has axed beloved items from its menu like the Angus Third Pounder and its fruit and walnut salads. And there may be more to come, according to a Bloomberg report, that says some McDonald’s franchisees got an email in October that identified other items for …

McDonald's