Elisa Carlos Pereira

38 Flips | 1 Magazine | 6 Likes | 1 Follower | @elisacarlos1hr3 | Keep up with Elisa Carlos Pereira on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Elisa Carlos Pereira”

Ello Raises $5.5 Million, Legally Files As Public Benefit Corp. Meaning No Ads Ever

Ello.co, the ad-free social media network which blew up last month, has nabbed $5.5 million in venture capital funding even as it plants a legal flag in the ground that the company will never make money from selling ads or user data and that no acquirer can do so either.<p>The company filed in …

One Big Reason Why There Are So Many More Billion Dollar Start-ups

A billion dollar valuation is a huge milestone for a start-up, and not just because Justin Timberlake said so in <i>The Social Network</i>. The billion dollar mark gets thrown around by venture capitalists as shorthand for the level of success they’re looking for when they invest, since the typical outcome …

Why Staying Small Is Better for Your Sanity and Other Must-Read Business Tips

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>A roundup of the best tips of the week from Entrepreneur.com.</i><p>For many people, entrepreneurship doesn't mean building the next billion-dollar company; it means independence, the freedom to chart their own course. Nina Interlandi Bell quit …

Is Your Business Plan Missing This Vital Ingredient?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As many as half of startups are no longer in business just four short years later, according to some statistics. Most businesses are owned by entrepreneurs who are driven, passionate and ambitious. So, how is it possible that so many fail?<p>…

4 Books Every Entrepreneur Must Read

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The greatest lessons you'll ever learn will most likely be from your own experience. But entrepreneurs can also learn a lot from the advice and experiences of others, as long as we allow ourselves to be teachable.<p>Perhaps you were in grade …

This Is How Small Businesses Are Using Social Media

The roughly 1.3 million small and medium businesses (SMBs) in North America generate a gobstopping $5.5 trillion in annual revenue. And according to a new study conducted by LinkedIn, social media is increasingly becoming the vital axis upon which this community turns.<p>LinkedIn partnered with market …

How This Fashion Startup Beat Their Kickstarter Goal in 4 Hours

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Just as the rules of startups connecting with customers are changing at an astonishing rate, so have the fundamentals of running a successful crowdfunding campaign. No longer can a concept launch with some decent copywriting and …

13 Startup Red Flags to Avoid

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The reality is that most startups fail. In the last few years, I've consulted or mentored more than 500 startups. Here is a summary of the recurring problems I have seen in the flawed startups to avoid to maximize your odds of success:<p><b>A</b> …

Startups

No, You Shouldn't Obsess Over Being Perfect -- Especially When Starting Up

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you have a goal -- whether it’s starting a business or eating healthier or traveling the world -- it’s easy to look at someone who is already doing it and then try to reverse engineer their strategy.<p>In some cases, this is really …

The 4 Mantras of Successful Entrepreneurs

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Entrepreneurs who make it beyond their first few “lean and mean” years learn to let the rewards of freedom trump the anxiety of “what if I fail?” They acquire a devotion to the rhythm of riding their vision, unshackled from the slavery of …

The Top 10 Athletic Politicians and What Startup CEOs Can Learn from Them

<i>We applaud athletes-turned-politicians -- but we should also take note of politicians who are athletic. They maintain their physical prowess, despite years in demanding high office.</i><p>Tim Cook is known for hitting the gym daily by 5 am, but the Apple CEO is also known for being reclusive compared to …

Top 10

4 Secrets Behind Successful Crowdfunding Campaigns

Before you waste your time reaching out to venture capitalists, use these tools to corral your supporters’ financial backing for your startup.<p>We’ve all heard the success story: Startup struggles to bring investors on board, startup continues to rely on seed funding while gaining traction, then …

5 Reasons Entrepreneurs Should Learn to Code

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In the typical startup environment, small teams with a broad and complementary skill set come together to build a company. There are dozens of skills an entrepreneur must possess -- from accounting and managing a profit and loss statement …

4 short stories of our attempts to be lean at our startup

It’s no secret that I’ve personally been hugely impacted by Eric Ries’ work and the Lean Startup movement. Buffer would not be where it is today …

How to Make Money by Blogging on LinkedIn

An entrepreneur reveals how he generated leads and revenue with his LinkedIn blog and show how you can do the same.<p>16 million.<p>That's how many people viewed my blog content on LinkedIn last year. Those 16 million page views led to 300,000 followers, thousands of sales leads and books sold and more …

10 Successful Entrepreneurs on How to Be Awesome

<i>"The question isn't who is going to let me; it's who is going to stop me."</i><br>-- Ayn Rand, author of <i>Fountainhead</i> and <i>Atlas Shrugged</i>.<p>Whether or not you're a fan of Ayn Rand, these words speak to the very core of an entrepreneur -- a person who creates something where there wasn't something before. It's …

Scaling The Un-scalable: How One Media Tech Company Does It

It’s a pain point for many brands and media companies: creating compelling content for their customers on a unrelenting, regular schedule. Matt Myers, CEO and co-founder of community content curation company Tidal has been trying to relieve such agony for his clients for a while.<p>Founded in 2011, …

How to Build the Right Team for Your Growing Startup

I’ve been spoiled throughout my career of building teams in large tech companies. I’ve had all the luxuries: infinite resources, time, and large pools of qualified candidates. At Google, we always had a steady stream of graduates from top schools flowing into the organization in entry-level …

A Bad Decision is Better Than No Decision At All

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Analysis paralysis is the poison that entrepreneurs continually feed themselves. We repeatedly go back and forth with our inquiries while trying to make perfect decisions. We listen to new specialists and new points of view. We hold …

The Top 10 Audio Books That Every Entrepreneur Must Listen To

With a million and one things on an <i>entrepreneur’s agenda</i>, it is almost next to impossible to find the time to read a book from front to back. Well …

6 Changes Organizations Should Make Today

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In today's competitive landscape, companies need to be efficient or get left behind. That said, companies are often stuck in their ways, leaving opportunity for growth out cold. Here are some things I would do if I took over your business …

Test Your Idea With These Simple and Inexpensive Steps

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Ideas are like armpits -- everybody has them. There is, however, a substantial difference in what people do with those ideas that largely differentiates them from being an entrepreneur or a "wantrepreneur" -- someone that simply can't or …

Lean Startups

5 Tips to Creating a Successful Content-Marketing Campaign

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The phrase “content marketing” is all over the web these days. Content has become a conglomeration of many things: webinars, blog posts, videos, social network shares and more. It sounds like a great idea. If done right, a well-executed …

Marketing

5 Questions to Determine If You're Ready to Be an Entrepreneur

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The only difference between people who want to be entrepreneurs and the ones who actually are is the work and the risk of getting started. If you feel like you want to be an entrepreneur but aren’t certain if you’re ready yet, here are …

5 Questions To Ask Before Going Into Business With A Friend

Pamela Skaist-Levy and Gela Nash-Taylor, co-presidents and co-founders of Juicy Couture became famous for their celebrated casual clothing line, which they went on to sell in 2013 for a whopping $195 million. Sure, their story of success has had its share of ups and downs—like any other …

When Choosing Your Startup Partner, Opposites Really Do Attract

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Conventional wisdom holds that a great leadership team is built by people with similar personalities and complementary skills. When choosing a partner, people traditionally look to others they understand and trust -- their friends, …

Permission To Fail: Leadership Lessons From Babe Ruth's Bat

I hit big or I miss big. I like to live as big as I can. –Babe Ruth<p>A bat that the legendary George Herman “Babe” Ruth swung nearly a century ago went on the online auction block yesterday, where the winning bid is expected to be in the neighborhood of $500,000.<p>So how did a hunk of wood come to be …

The Single Most Important Habit of Successful Entrepreneurs

Find out how the presence or absence of just one critical habit can determine your business success or failure.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>In his book</i> No B.S. Time Management for Entrepreneurs<i>, business coach and consultant Dan Kennedy reveals the steps behind</i> …

5 Lessons For Entrepreneurs From The World Cup Social Media Frenzy

Is there a place online where the World Cup <i>isn’t</i> being talked about right now? I only ask because my Twitter feed is filled with hashflags and #Brazil2014. Instagram is overloaded with soccer players cheesing it up. And my Facebook feed has been taken over by people sharing the latest …