Elin Westin

33 Flips | 12 Magazines | 1 Follower | @elinwestin | Keep up with Elin Westin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Elin Westin”

Infographic: How to scale relationship building with social media

In a recent study of CMOs, Accenture used the term “Relevant experiences at scale” to describe the goal of social media marketing. I think this is an …

Infographic: WordPress owns 66% of CMS market, powers 15% of websites

Forbes. Pepsi. Getty. And probably YOU. Two-thirds of all online publishers use WordPress, and they’ve grown this market share in ten years. (15% of …

5 Habits Of Leaders Who Create Workspace Culture

When I was a student (once upon a time I thought I was to be a clinical psychologist), and broke, and spending time in New York City (also about the time I decided I was not to be a performing artist, choreographer for my career after spending years here doing so), I used to make extra money …

Can Patagonia and eBay make shopping more sustainable?

It seems so simple. High-end outdoor clothing brand Patagonia has teamed with eBay to create a site for people to sell their second-hand Patagonia …

Sustainability

8 steps to ‘tool-agnostic’ social media strategy

It’s tough to boil down a social media strategy into easily digestible pieces. As we’ve seen in our strategy work, there’s no one-size-fits-all …

Social Media

Corporate social responsibility: how the movement has evolved since the 90s

For nearly two decades I have been privileged to lead many of The Co-operative Group's ethical and environmental programmes. But no more. I've left …

CSR

One Great Oreo Tweet + A Content Strategy For FMCG Brands On Twitter | Doctor Spin

The other day I came across an Oreo tweet.<p>A very small tweet for sure, but I wanted to do a blog post around it anyway.<p>Not because it’s the greatest …

SEO for PR: Gauging the success of content marketing

Over the last several years, Google has evolved search to include several types of content in the results. This view has been deemed “Universal …

Public Relations

7 Daunting Challenges Facing Marketers

Marketing today remains a great challenge, in large part because of the consistently changing technology and media landscape. Informational sources …

Can't Buy Me Like

Today’s brands face a choice between two evils: continuing to slash their increasingly ineffective advertising, or putting blind faith in the …

Part 2: The Broken Link of Social Customer Service

<i>Part Two. An edited excerpt of What’s the Future of Business, Changing the Way Businesses Create Experiences</i><p>In Part 1 of this series, The First Mile: …

Show tunes: Milan Men's fashion week A/W 2013

© TI Media Limited. Wallpaper* is part of TI Media Limited. All Rights Reserved.

404 Page

“A person who never made a mistake never tried anything new.”<p>Oops! It seems something went wrong on our end or the page doesn’t exist anymore. Please …

Success

12 most pleasant ways to avoid death by PowerPoint

It is estimated that, on average, 350 PowerPoint presentations begin every second. Think back to the last time you viewed a PowerPoint—was it …

Infographics

'Geography of Hate' Maps Racist, Homophobic, Ableist Tweets

Twitter has the capacity to ignite revolutions and enable small acts of kindness, but there's also a darker side to the microblogging …

Register for Quartz

Sign up for the Quartz Daily Brief<p>It's the best morning briefing for smart, busy people. Our global team of reporters catches you up on news from …

Tim Ferriss Shares How to Master Any Skill by Deconstructing It

Tim Ferriss, the guy behind The 4 Hour Work Week, The 4 Hour Body and The 4 Hour Chef, took the stage at TNW Conference in Amsterdam to discuss how you can master almost any skill through the process of deconstructing it.<p>In case you haven’t heard of Ferriss, he has essentially turned himself into a …

Klout och #blogg100 – 100 dagar och 650 poängs ökning senare

<i>Bilden visar hur det skett en förskjutning mot högre Klout för de 285 #blogg100-bloggarna som finns på listan. För att göra det tydligare har alla</i> …

Q&A: Why the Future of Business is Shared Experiences

7 Simple Tactics to Create Blog Content That Spreads Like Wildfire

Readers and subscribers.<p>Two vital components to any successful blog.<p>So where do you find them and how do you bring them back time and again?<p>By …

4 ways to avoid choosing the wrong client

The phone finally rings after hours, sometimes days, of not ringing at all.<p>Your receptionist jumps to answer it, and it sounds to her like a “live …

Employment

Forget the DSLR: Your Smartphone is All You Need

Most of us walk around all day with our phones by our side. They offer us access to our email, connect us with the Internet and even let us play a …

Mobile Photography

17 types of content people love to share

In building my blog over the last four years I have discovered some insights and important principles about creating content that people want to read.<p>…

Infographics

Infographic: How Facebook's EdgeRank works

Facebook’s EdgeRank, the algorithm that determines which posts appear in a person’s news feed, is a source of stress for many marketers.<p>How do you …

Social Media

TNN (Twitter News Network) Trumps CNN....Again

Like many, I found myself gripped by the real-time reports that poured in on the evening of April 19th…Boston Police were in close pursuit of the …

The Age of You: How to Understand and Benefit from Social Media and the Connected Society

"The age of You" is about our new society and how we all breaks away from established rules about communication, relationships and the way we do …

Are Teenagers Abandoning Facebook? #Infographic

article<p>http://www.rightmixmarketing.com/facebook-tips-tools/teenagers-facebook-infographic/<p>Right Mix Marketing<p>We produced this infographic exploring …

Social Media