411 Locals Newsletter Apr 18 - May 1 2015
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Google Says Its Google Preferred Viewers 29% More Likely To Visit Brand Sites After Watching YouTube
According to a study conducted by Google this year, nearly one in ten of its Google Preferred desktop viewers do not watch traditional TV.Google
Since the beginning of SEO time, practitioners have been trying to crack the Google algorithm. Every once in a while, the industry gets a glimpse …
Moz has a tradition of sharing its financials (check out 2012 and 2013 for funzies). It's an important part of TAGFEE.<p>Why do we do it? Moz gets its …
The figures are in, and once again, search marketing is a powerhouse. According to the IAB, search made up 50% of all digital ad spend last year in …Digital Advertising
For several quarters of declining Google CPCs, financial analysts have speculated and assumed that the migration of usage to mobile and lower bids …Digital Advertising
According to Google, online video is a must-have component for your mobile marketing strategy, stating: “Mobile viewers are in fact more likely to …Mobile Marketing
Study finds that consumers are less likely to open emails with words like "shocking" and "secret of" in the Subject line. The post Shocking! …
“All your code bases are belong us.” Let me modify that internet meme to sum up the big news from Microsoft’s Build developer conference today. …Microsoft
Improvements in pattern recognition technology have enabled the social network to triple the number of fraudulent likes it blocks before they even …Facebook
Foursquare boldly announced at one point that it wanted to be the "location layer for the internet." Now the company is trying to make good on that …Four Square
<b>21</b> Flares <b>21</b> Flares ×<p>Facebook is all set to shut down its Like Box for pages plugin on June 23rd, 2015 in a bid to make website owners use the new, …Facebook
Earlier this year, Google and Twitter struck a deal which once again gave Google access to Twitter's data stream. Columnist Miriam Hirschman explores …
Three updates to the News Feed algorithm prioritize posts from friends; company warns that reach might decline for some Pages.Facebook
Company gives itself more leeway to crack down on violent threats and other abuse and creates a penalty box to lock out abusive accounts for specific …Rights & Freedoms
Facebook continues to take baby steps toward offering a local search product. Yesterday the company announced Hello, a new dialer/caller ID app that …Facebook
Expanding on the mobile launch earlier this month, context about trending topics is appearing on Twitter.com. The feature is also being made …Twitter
Pinterest gives content publishing API access to 10 companies that offer social media management tools and services.Marketing
Twitter CEO doesn't offer a specific date or details. He also says that Twitter is working with Apple to add Twitter content to Spotlight search on …
Advertisers will be able to buy Promoted Tweets via DoubleClick later this year. Both moves are aimed at wooing more direct response advertisers with …Startups
Twitter was compelled to release its Q1 earnings early because financial data aggregator Selerity captured and released the company’s earnings …Markets
When Instagram introduced five new filters this past December, they were said to be met with “overwhelming excitement” from the community (and who …Instagram
en_US<p>article<p>Facebook announces "Boost Your Business" tour and live chat support for …Small Business
Will Google drop the search tools filters in the near future? We are down to 2 filters from 9 filters two years ago.
Here are two new Google user interface tests, one is a redesign of the mobile results and the second is a query refinement box.
Are you ready for Mobilegeddon? Google is releasing the mobile friendly update on April 21st. Here is what you need to know.
One of the advantages for both publishers and their readers with apps is the ability to send notifications, alerts about important stories or events. …Google
As an SEO professional, life can be tough. Due to Google’s policy of not publishing their search algorithms, a large part of what we do is based on …
Google's mobile friendly update rolls out today. Are you ready? If so, columnist Jim Yu provides some advice for how to take your mobile experience …