411 Locals Newsletter (Feb 21 - March 6 2015 Edition)
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Yahoo’s first mobile developer conference, held yesterday in San Francisco, was impressive for a company that a couple years ago was pronounced dead …Mobile Apps
SEO is not dead. SEO still works. Let me rephrase: Thoughtful SEO still works.<p>It comes as no surprise this time of year brings feelings of new …SEO
Google releases a new security measure to warn users before they visit sites that contain nefarious downloads.
Announced last November, the Firefox default search deal continues to pay dividends for Yahoo. ComScore’s January US (desktop) search market share …Bing
Infegy tracks billions of online conversations to determine most popular brands based on online conversations and sentiment. The post Google Is Most …
The usual gauge to measure the reach of an online business is the number of monthly active users it boasts. But just as important is the number of active advertisers—the companies that write checks in return for reaching all of those users. Facebook announced this week that it now has 2 million …Facebook
Once dismissed as the exclusive concern of small businesses, brands and national advertisers are recognizing the importance of location data and …Digital Advertising
A few days ago, in an article in <i>The New Scientist,</i> Google researchers said that Google will soon rank webpages based on the quality of facts on a …
Site says the system it has in place can fight an attack in milliseconds versus the four-plus hours it would have taken a year ago.
New dashboard shows a snapshot of a page's likes, comments and shares and all mentions on the network.
To meet the demand of its over 800,000 monthly advertisers, Facebook has introduced a new mobile app that will help make it easier to manage ads on …Facebook
In another move to boost its advertising business, the company is reportedly pitching a "multi-pin carousel" to ad agencies.
Functionality includes automatic generation of Twitter Cards and customizing the look of Twitter embeds.
Is YouTube profitable or not? Is it Google's still unrealized, brand-advertising revenue opportunity, or is it a troubled property that will never …
Twitter gives marketers who use conversion tracking the ability to measure sales driven by Promoted Tweet campaigns.
Looking for precise specs for your Facebook cover photo? This handy cheat sheet from Spredfast has the answer to that and other social media photo …Social Media Marketing
Twitter recently added a new feature to its service where you can capture and upload video using Twitter’s official apps, allowing you to tweet video …
en_US<p>article<p>Another year, another captain at the helm of the Google+ …
Get ready to put the desktop computer in the back of your mind and start thinking about mobile first. Facebook predicts that as smartphones become a …
For the first time, Instagram will enable placement of live links in posts, as part a multi-image advertising format.
Pinterest advertisers to gain more targeting options than the 30 broad categories available at launch, and animated ads are on the horizon.
en_US<p>article<p>Facebook is removing likes from inactive and memorialized accounts from Pages' counts …
With "partner audiences" provided by Acxiom and Datalogix, advertisers can take aim at Twitter users who have signaled purchase intent off the social …
Do you see the new Google mobile interface in the search results? Google colored line breaks instead of the gray colored line breaks.
Columnist Jim Yu of BrightEdge and Kirill Kronrod of Adobe share tips for getting your content featured in Google's Quick Answer box.
It's been a long time since we covered one of the most fundamental building blocks of SEO—the structure of domain names and URLs—and I think it's …
Having search engine visibility is critical for website success. Search visibility is due to many ranking factors, including speed. Until recently …SEO
Is your site unusually slow? Google is testing a red slow label in the search results that will warn searchers before they click over to your web …Google