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Toyota’s ‘self-charging hybrid’ ad is banned in Norway, deemed a lie

Electric Vehicles

Toyota’s ‘self-charging hybrid’ ad is banned in Norway, deemed a lie

Electrek - Fred Lambert

Toyota has a history of creating misleading electric-vehicle advertising, especially with its “self-charging hybrid” ad campaign. Norway has now banned the campaign, deeming it a lie. The Japanese automaker has long been a proponent of hybrid and fuel cell vehicles. In the process, it has shunned …

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Electrek is a news site tracking the transition from fossil fuel transportation to electric and the surrounding clean energy ecosystems.

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