Eduardo Bezerra De Menezes Camara

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Machine Intelligence Will Let Us All Work Like CEOs

When I started my career I was astounded by how superhuman some Fortune 500 executives were. It seemed they were magicians. Every time they answered an impromptu question, the response was refined. Every email they sent was worded perfectly, every decision they made based on deep market knowledge …

Artificial Intelligence

21st-Century Talent Spotting

A few years ago, I was asked to help find a new CEO for a family-owned electronics retailer that wanted to professionalize its management and expand its operations. I worked closely with the outgoing chief executive and the board to pinpoint the relevant competencies for the job and then seek out …

Analytics Insights

Gauge Which Activities Aren’t in Sync with Your Strategy

<i>Take this brief assessment for feedback on how to improve strategic alignment in eight key areas.</i><p>Most organizational leaders struggle to align day-to-day activities with strategy, even though they know it’s important to do. Almost 80% of the more than 1,200 senior executives recently surveyed by …

What Inspiring Leaders Do

What do top executives want from their leaders? IBM recently asked this question of 1,700 CEOs in 64 countries. The three leadership traits that most mattered were the ability to focus intensely on customer needs, the ability to collaborate with colleagues — and the ability to inspire.<p>Our own …

Beware the Cannibal In Your Product Line

Kantar Worldpanel predicts that 75% of growth for consumer products companies in the next decade will come through new product development. And yet, more than half of senior executives declare themselves unsatisfied with the financial returns of product innovation. Why? Because their innovation …

Your Customers Know You’re Watching Them

As companies use the power of data to develop customer intelligence, there seems to be significant anxiety about not wanting to appear overly invasive to consumers. Executives devote a disproportionate amount of time to ensuring that customers understand that their data collection abides by …

Top Salespeople Use LinkedIn to Sell More

I recently interviewed 54 top salespeople about how they use LinkedIn to research accounts, prospect for leads, and generate sales. All of the study participants sell technology-based products to the IT departments of mid to large size companies.<p>The study included three types of salespeople: 33% …