edm5019

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What happened when I started using baking soda as my shampoo

I kissed shampoo goodbye last year.<p>The last straw came in early 2015 when I shaved half my head and found that the skin underneath all that hair was …

This is what Elon Musk, Tony Hsieh and other successful business leaders ask job candidates

<i>This article is published in collaboration with Business Insider.</i><p>Savvy CEOs and executives know that interview questions like, “What’s your biggest …

“Happy Valley”: What really went wrong at Penn State

It’s not about football — a gripping documentary spins a tale of shifting perspectives in a traumatized community<p>When I first saw Amir Bar-Lev’s documentary “Happy Valley” at Sundance earlier this year, I wrote that we haven’t learned whatever lessons we were supposed to learn from the sexual abuse …

Social Media Marketing Trends for 2014 from @mike_stelzner #SMMW14

The energy was sky high at Social Media Marketing World this year.<p>Marketers, brands, consultants and business owners from over 40 different countries …

15 Rules for Negotiating a Job Offer

Job-offer negotiations are rarely easy. Consider three typical scenarios:<p>You’re in a third-round interview for a job at a company you like, but a firm you admire even more just invited you in. Suddenly the first hiring manager cuts to the chase: “As you know, we’re considering many candidates. We …

An MBA Holds its Perceived Value, Even in Lean Times

Just as the Great Recession sent investors retreating to value positions in the stock market, it also heightened questions for anyone investing in higher education. In general, concerns with high tuitions, student debt loads, and student outcomes are fueling debates about whether the returns are …

Know What Kind of Careerist You Are

Executives who combine work and family emphasize the importance of defining success for <i>themselves</i>. In our last blog post, we talked about objective versus subjective success — the difference between your quantifiable, Wikipediable list of accomplishments and your day-to-day emotional and …

Cinnamon Chocolate Chip Scones

I usually make scones with fresh or dried fruit in them, but there is no reason that you can’t include other ingredients, like nuts or chocolate into …

After 12 Years of Losses, Twitter Finally Turns a Profit

Even seasoned Wall Street analysts were a bit surprised by Twitter’s latest financial report for the fourth quarter of 2017. … Read More<p>In a …

#SESLon - Learn Paid, Earned, Owned & Integrated Marketing in London UK

I’m a traveling kind of guy and in just a few weeks I’ll be traveling to a meeting of the marketing minds (aka SES London) in the very heart of …

30 Reasons – Pinterest Will Rule in 2014 (Infographic)

As much as we would like to think Facebook is the most powerful social media tool, our friends at Omnicore make a good argument that Pinterest has …

Social Media Marketing Checklist

While putting together a presentation recently, I assembled a simple check list of considerations for a social media marketing effort. We’ve written …

Increase Email Click-Through Rate | 4 Emotional Triggers

Stop guessing.<p>These triggers are guaranteed to increase your email click through rate. You’ll see four emails we sent to over 350,000 people that had …

20 Browser Bookmarks Every Marketer Should Install [SlideShare]

Refresh your collection of bookmarks with 151 more, including ones that can help with your content creation, social media marketing, and much more.

2013 Ads We Loved: See Who Cracked Us Up, Blew Our Minds

"Hump Day"<p><b>Geico</b> <br>The Martin Agency<br>Did it sell insurance? Who knows? But the goofy spot featuring an office-dwelling camel was the one that had the …

How to plan for real-time marketing execution

Prev.<p>[Title for Previous Page]<p>Next<p>[Title for Next Page]<p>January 04, 2014<p>Part one of this two-part series examined how organizations plot strategy for …

2013 - 25 Women That Rocked Social Media

Three years ago I read an article on ClickZ listing “social media rock stars” and while I was honored to be listed, there were very few women were on …

Email: What Should Marketers Expect in 2014?

Cindy Waxer<p>January 01, 2014<p>Share this content:<p>Jeannette Kocsis<p>Jeannette Kocsis, EVP of digital engagement at The Agency Inside Harte-Hanks, has …

Winning Habits of Successful Social Media Influencers and Brands

“O” is for “Optimized” Social Media Habits – Lion Door Knocker in Madrid, Spain<p>To be effective as a modern digital marketer, it’s important to …

7 Great Internet Marketing Tips for 2014

Market Smarter, Not Harder.<p>There are now tons of ways to market your business online, but just because you can do them all doesn’t mean you should. …

How to Become A Great Brand Journalist To Augment Your Content Marketing Strategy

After watching <i>The Newsroom</i> recently, I’m getting more excited about journalism. The idealism, the commitment to finding and telling a story, the adventures in getting the word out – the show probably portrays life as a good deal more exciting than your average journalist’s experience. But the core …

How to Use Twitter Ads for More Exposure, Leads and Sales

Shares 3K<p>Are you interested in learning more about advertising on Twitter?<p>Have you followed the latest on Twitter ads?<p>Twitter has many paid options …

AdWords

The Marketing Year

en_GB<p>article<p>Welcome to The Marketing Year, your guide to the good, the bad and the ugly in the marketing industry over the last 12 …

The marketing trends for 2014 part two

en_GB<p>article<p>Virtual currency became a reality this year, while NFC technology failed to go mainstream, but what will marketers need to focus on next …

Financial Forecast for 2014: Tough, But Manageable

How do I see 2014? Tough but manageable, with a bit of incremental growth.<p>If we look at the growth forecast for nominal GDP at 5.5% to 6.5% or real …

Wendy Clark: All Marketing Strategies Should Start With 'Why'

In a recent strategy meeting with our team, we watched Simon Sinek's landmark TED talk, "Start with Why."<p>Again.<p>If you haven't watched it, you really …

Marketing Strategy

Why Brands Will Focus Less on Startups in 2014

Hey, marketers, are you excited to finally kick off some amazing startup partnerships in 2014? Want to get some hackathons going? Maybe you can …

Startups

The 2013 Jealousy List: The 41 Best Stories (and One Book) We Didn't Write

In this season of relentless kindness, envy is often sadly neglected. Which is why we bring you the First Annual Jealousy List, a compilation of the …