David Wigder

1,154 Added | 6 Magazines | 23 Likes | 18 Following | 147 Followers | @dwigder | Keep up with David Wigder on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “David Wigder”

Using cute animals in pop culture makes public think they're not endangered – study

Proliferation of giraffes, lions, tigers and elephants in toy shops and films creates ‘virtual population’ and skews our perception<p>Animals such as elephants, tigers, lions and panda bears are everywhere in movies, books and toy stores. But their wide pop culture presence skews public perception of …

Wildlife

Everyone should take the climate change class a federal judge just held in his courtroom

Before he would have to decide whether major oil companies could be held liable for climate change, William Alsup wanted to get some facts straight.<p>Alsup, who studied engineering and has a degree in math, is a federal judge with a reputation for probing for scientific details. The Verge called him …

Climate Change

Google lends its machine-learning tool to fight deforestation

Google’s machine-learning tool is being used to detect and combat illegal deforestation<p><b>The news:</b> Rainforest Connection, a San Francisco nonprofit, …

Machine Learning

Congo approves logging near carbon-rich peatlands

Environmentalists fear huge volumes of greenhouse gases could be released<p>KINSHASA, Feb 20 (Reuters) - Congo's environment ministry said on Tuesday it …

Environmentalism

The business case for the 2°C climate target - The Economist Intelligence Unit (EIU)

<i>Climate change is a tale of two tragedies: “tragedy of the horizon” and “tragedy of the commons”!</i><p>Of late, this is what we hear inevitably in most of …

Greenland Is Literally Cracking Apart and Flooding the World

Visit Greenland on the right summer day, and you could see a 12-billion-gallon lake disappear before your very eyes.<p>Glaciologists saw this happen for …

Triopoly time? Amazon preps new attribution tool and courts ad buyers

Amazon’s focus on advertising is picking up steam. One sign: In the last few months, agency media buyers say they now hear from the company at least …

Warming Spring

<i>By Climate Central</i><p>March 1 signals the beginning of meteorological spring. In spite of the wintry precipitation that has kicked off the month in parts …

Climate Change

Why some conservatives are blind to climate change

Imagine this: A young professional couple at a party mentions they’re thinking of buying a home in a popular waterfront neighbourhood that scientists …

Sea Level

The Largest Ever Tropical Reforestation Is Planting 73 Million Trees

The project in the Brazilian Amazon is using a new technique for planting trees that results in more, stronger plants–and hopes to cover 70,000 acres in new forests.<p>There are more habitable planets in our galaxy than humans living on planet Earth. But the nearest one is about 70 trillion miles …

Biodiversity

The Amazing Ways We Can Use AI To Tackle Climate Change

While there are still some on the earth who claim climate change is a farce, the majority of us believe we need to throw everything possible into slowing down or solving the problem. Artificial intelligence (AI) and machine learning are two tools in our climate-change-halting toolbox. The more we …

Machine Learning

25 Years of Satellite Data Uncover Alarming Error in Sea Level Measurements

Climate change is worsening faster than we thought.<p>The Earth is changing in ways that could cause an actual mass extinction during our lifetimes. In …

Global Warming

Marketing Green

January 14, 2018<p>The value of global real estate is enormous, topping $217 trillion–of which 75% is residential homes and property. Given this scale, …

3 ways real estate developers can stay ahead of climate change

The value of global real estate is enormous, topping $217 trillion, of which 75 percent is residential homes and property. Given this scale, it is …

Real Estate

How Bill Gates aims to clean up the planet

It’s nothing much to look at, but the tangle of pipes, pumps, tanks, reactors, chimneys and ducts on a messy industrial estate outside the logging town of Squamish in western Canada could just provide the fix to stop the world tipping into runaway climate change and substitute dwindling supplies of …

Fossil Fuels

The REME-coin lets online shoppers monetize on their data

“Data is the new oil” is a well-worn adage these days. The data we generate every day through clicks, likes, and posts keeps the engines of online businesses rolling but there is an ever-increasing lack of control for the regular user over how this data is used. We get access to free services and …

Majority of advertising and media professionals find digital advertising research studies 'inadequate'

A newly-conducted research has shown that only 5% of media and advertising professionals believe commercial research studies on digital advertising …

Prep your college freshman for financial success

Even if you’ve been teaching your teen good money habits since day one, the financial independence he’ll encounter when he starts college can feel …

How to build an emergency fund in a year

Putting away a big chunk of cash to cover an emergency can feel daunting. Break it down, though, and you’ll see that small, concrete steps over a …

Amazon Has a Plan to Become Profitable. It’s Called Advertising

For more than two decades, Jeff Bezos has famously sacrificed profit for growth, persuading Wall Street that Amazon.com Inc. was best served pouring …

eCommerce

How retailers can use geospatial data to predict consumer behavior

<i>By Jay Wardle – president, Dstillery</i><p>It’s 5 p.m. on a Saturday. A shopper enters a Nike store in Philadelphia. At 5:35 p.m., she leaves carrying a new …

eCommerce

The agency model that can prevail in 2018

2017 was an annus horribilis for the holding companies. WPP has seen its largest share price fall in decades and revenues at the big six fell on …

Innovation

Obama: Innovations that helped elect me now dividing the country

WASHINGTON — Former President Barack Obama says the same innovations in technology that helped make his historic election possible have now evolved to exacerbate the nation’s political divides, keeping many Americans inside partisan "bubbles" of their own making.<p>In a rare extended interview, Obama …

David Letterman

Climate Change in My Backyard

SANTA BARBARA, Calif. — On Tuesday morning, half an inch of water fell in nearby Montecito — half an inch in five minutes. Even in the best of conditions, this pace could cause flooding. But it wasn’t the best of conditions. Last month, we endured the largest wildfire in California history.<p>For two …

Climate Change

America's Most Pressing Threat? Climate Change

The Trump administration is ignoring a huge threat to national security and global stability.<p>When the newest U.S. National Security Strategy was released last month, many intelligence, military and foreign-policy professionals considered it a pleasant surprise. It hits most of the mainstream …

National Security

Jeff Bezos, Steve Jobs, and Richard Branson Stick to These 6 Rules When Holding Meetings | Inc.com

Trying to run a business is all consuming. Time gets sucked up by so many different things: staff, suppliers, finance, production -- the list goes on. But, above all, meetings seem to take up so much precious time and yet often seem to achieve very little.<p>Everyone has their own idea about what …

Mark Zuckerberg

Using Blockchain Technology to Enhance Location-Based Advertising

In the golden era of advertising, finding an audience was as easy as publishing an ad in a widely circulated newspaper, running a radio or TV spot, …

Blockchain

Making content count: How to perform a content gap analysis

<i>By Kiki Schirr</i>Content shock is real and in his book, <i>The Content Code</i> Mark Schaefer outlined the necessity of finding open waters for your content, …

Marketing

Climate Change in The Arctic Is So Severe, The Chemistry of Its Water Is Changing

Not good.<p>The planet's climate is incredibly complex, and scientists are still discovering the effects and consequences of a warming planet – such as …

Global Warming

Flipboard: The “Next Big Thing” for Public Relations

Are you using Flipboard yet? You should be. The digital social magazine app aggregates content from across the web and displays it in lush, …

Public Relations