Itai Levitan

8 Flips | 2 Magazines | 1 Following | @dufik | Keep up with Itai Levitan on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Itai Levitan”

Facebook ad profit a staggering 1,790% more on iPhone than Android

A study of more than 200 billion ads on Facebook says that mobile ads on iPhone generate 1,790 percent more return on investment than ads on Android. Even worse, advertising on Android actually costs more than it returns.<p>The study is by Nanigans, one of the biggest buyers of Facebook ads, and it …

New Study Shows How Social Influence Can Significantly Manipulate Online Ratings

Digital ratings platforms proliferate our lives and influence the consumption of wide ranges of goods and services. Given their widespread use and relative transparency, most users have come to expect that the comments and ratings on sites such as TripAdvisor, Angie’s List or Open Table accurately …

LinkedIn thinks your 14-year-old needs a professional resume, and it’s right

When should kids start branding themselves for getting into college and, by extension, a job? At 14, apparently. LinkedIn announced yesterday that its new University Pages feature—which allows colleges some of the same networking and recruiting powers that employers hold on the site—will usher in …

Office Depot starts stocking 3D Systems printers online

Could 3D printing be the future of office supply stores? Staples, for one, has been dipping its toes in those rising waters, offering a limited selection of devices on its site. Office Depot's following suit, making the seemingly logical move of including the third dimension in its printing …

Facebook may finally have figured out how to make money in Asia

In April, Facebook made it easier for advertisers to peddle their wares on feature phones (non-smartphones). At the time, Quartz dismissed Facebook’s move as too little, too late. But it looks like we were wrong. The move may have come late, but with the news last week that 100 million users—a …

Launching a Startup? Plan Your Marketing Around These 3 Phases

Few words in startup marketing conjure up as much confusion as the word “launch”. For some, launch is a one-day event that is centered on the set of …

Facebook Commerce May Be Better Run by Twentysomethings

Small business players from here to Australia say that selling products on Facebook—a challenge for many e-commerce players—is easier when leveraging …

From $1M to 50 bucks: Apple’s iAd Workbench is finally an ad marketplace that makes sense

Two years ago, Apple debuted iAd with the goals of transforming how ads look, work, and sell, charging massive seven-figure sums for allowing brands the privilege of ushering in a brave new world of mobile advertising and capturing almost half of the mobile ad market.<p>Predictably, iAd iFlopped.<p>This …