Sarah Wood

885 Flips | 30 Magazines | 54 Followers | @doows | Keep up with Sarah Wood on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Sarah Wood”

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Best websites with Social Media integration

Best websites with Social Media integration

The Complete, Actionable Guide to Marketing Personas

I am writing this post to Dan, Mary, Steven, and Rachel—one of whom is likely you.<p>You see, Dan, Mary, Steven, and Rachel are personas, created with a …

Using Buyer Personas & Customer Journey Mapping as a Tactical Framework for Learning about Your Customers

Welcome back for Part 2 of the <i>Getting Inside Their Heads series</i>.<p>Now that you know what a buyer persona is, you need to understand the science behind …

Improving Digital Experience in B2B Media | Idio

<b>In 45 minutes</b> you will learn:<p>In 2017, the proliferation of free content online has increased the pressure on B2B publishers to produce high-value …

5 Ways Customer Journey Mapping Can Transform Your Business Right Now

Customer journey mapping is a technique that is growing in popularity, not only with customer experience (CX) professionals, but also within …

10 Tips for Creating Agile Personas

1. Get to Know the Users<p>Any persona description should be based on knowledge gained from direct interaction with the target customers and users. This …

UX Design

Live Q&A: using social media to communicate sustainability

Social media is constantly evolving and changing the way we communicate. Some companies have embraced the developments and benefited from the in-depth engagement it brings, but many seem to be struggling to keep up.<p>The thought of communicating sustainability credentials on the social web is often …

Public Relations

Big food firms are climate smart but social media stupid

Media business Sustainly shined the spotlight on 15 major FMCG brands, including nine from the food and drink sector. PepsiCo, General Mills, …

General Mills

Twelve principles for open innovation 2.0

Evolve governance structures, practices and metrics to accelerate innovation in an era of digital connectivity, writes Martin Curley.<p>Subject …

Technology for Good Blog

Last week I had the pleasure of taking part in the Partnering for Change event in Stockholm arranged by Reach for Change and Tele2. The theme was …

Technology: using power for good

Technology has huge potential to be used for social good. Mobiles and mapping software can be used to gather data, and visualise patterns and trends; predictive analytics can be used to help translate 'big data' into useful statistics; unmanned aerial vehicles can monitor real-time crises; and …

LinkedIn Groups | LinkedIn

LinkedIn

London: Tech for Good Capital of the World

We weren't entirely sure whether anybody would turn up. It was April 2008 and the London tech scene had yet to turn ugly in the aftermath of the …

How Al Jazeera wants to champion open innovation

<b>Credit: Screenshot from Canvas.ChallengePost.com</b><p>There has been a quiet revolution at Al Jazeera in the last year. The flagship product of the new …

Innovation

The next step in open innovation

The creation of knowledge, products, and services by online communities of companies and consumers is still in its earliest stages. Who knows where …

15 Examples of Open Innovation between Big Companies & Startups

by Stefan Lindegaard<p>Open innovation is a strategic game for big companies and one of the most important moves to consider for their innovation …

Open Innovation, Open Science And Open To The World

Open innovation is undoubtedly becoming more and more common. Indeed, a paper by Henry Chesborough from a few years ago suggested that nearly 80% of organizations were already dabbling with open innovation in some form or other.<p>It is perhaps no surprise therefore that in 2015 Carlos Moedas, EU …

Kickstarter

• <b>Keep it 2-3 minutes.</b> Attention span is low, and everyone has a threshold for how long they'll pay attention (or can pay attention before the manager …

Kickstarter

Try having a good friend stand next to the camera, and talk to your friend. Very few people are comfortable in front of a camera, but most people are …

DSM SunRISE Outreach

DSM SunRISE Awards

Kickstarter

Oops! Looks like we couldn’t find any results. Why not change some things around or broaden your search? You can also try:<p>Whoa, whoa whoa. Looks like …

Breakthrough Energy - Investing in a Carbonless Future

Breakthrough Energy Coalition<p>The Breakthrough Energy Coalition is a unique group that includes private investors who are patient and risk tolerant, …