Badrisyah Idris

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The Neuroscience of Conversion Optimization - Neuromarketing

<i>[Guest post by Nick Kolenda]</i> If you’re a digital marketer, then you know the feeling. You poured your heart and soul into a recent campaign, and you …

Decision Timing from Decision Innovation

Decision timing is a key factor in getting the most value from your decision making efforts. This presentation addresses some of the common decision traps, biases, and errors associated with determining when a decision must be made. Learn more at: …

Innovation

3 Valuable Insights Leaders Can Learn From Neuroscience

<i>The following is a guest piece by Jesse Newton and Josh Davis.</i><p>If you’re trying to instill organizational change in your company, then you face not …

Daniel Kahneman Explains The Machinery of Thought

Israeli-American psychologist and Nobel Laureate Daniel Kahneman is the founding father of modern behavioral economics. His work has influenced how …

FUTURE LEADERS AND THE TROUBLE WITH TESTOSTERONE | The Unlimited Mind

The ‘trouble’ starts in the womb, when the embryo with the XY gene gets its first flood of testosterone and starts the journey to becoming male. All …

Neuroscience

When Fighting with Your Boss, Protect Yourself First

Have you ever felt like your boss is out to get you? Maybe you’re paranoid. But then again, maybe not. There are a lot of bad bosses out there, leaders who aren’t stupid but lack emotional intelligence. Their self-awareness is strikingly low, they’re clueless when it comes to reading people, they …

Why We Try (And Fail) To Keep Sunk Costs Afloat – Footnote

You spend five dollars ordering a movie on demand. Ten minutes in, you’re already bored. Do you keep watching or give up?<p>If you’re inclined to sit …

Critical Thinking

Why all decisions aren't made equally | Science Articles | Naked Scientists

Historically, humans have been modelled as rational decision-making machines, that weigh the available evidence before making the most beneficial …

Self-improvement

Office Politics: A Skill Women Should Lean Into

Who says women don’t like office politics? Just about everyone: My clients. My colleagues. My mother. The sommelier at the French restaurant I ate lunch at last weekend. They’ve all complained about office politics. Some women claim they are not good at it, while others simply avoid certain …

Thinking Awareness

Hallucinations happen when people see, hear, feel, or otherwise sense things that are not real, but appear to be very real and part of the …

The High Cost of Multitasking

| <b>source:</b> Feb 9th, 2014<p>No doubt we are all used to texting, having 1-on-1 conversations, using Facebook and at the same time working on an assignment. …

eBooks

9 Things Great Leaders Say Every Day

People judge you by what you do--and by what you say. Here are nine phrases that should roll off your lips every single day.<p>Your words are among your greatest tools. They're a window into your vision, your values and your abilities. So, whether you're running a giant organization or just trying to …

Leadership

How To Talk About Your Biggest Weaknesses In A Job Interview

You’re in the hot seat and things are going well. You talk about your attributes, skills and strengths with ease. Just when you think it’s pretty much in the bag, the hiring manager asks that dreaded question: <i>What’s your biggest weakness?</i><p>“This is one of the questions people have the hardest time …

Lean Six Sigma: How process maps can improve practice productivity

Frank Cohen, MPALean Six Sigma (LSS) is a process mapping strategy that helps businesses become more efficient. Here’s how implementing LSS as part …

Project Management

Love, Love Medulla: The Neuroscience of Beatlemania

The term “Beatlemania” has come to be associated with many things over the past half-century.<p>Coined in October 1963 during the Beatles’ tour of …

The Neuroscience Of Superstition

With the Super Bowl in sight, we look at what makes some people accept superstitious beliefs and others reject them.<p>The Super Bowl is this Sunday, which means millions of fans and gamblers alike will spend the next 48 hours looking for signs from the universe about who’s going to win. If Seattle’s …

Richard Sherman

Why Positive Encouragement Works Better Than Criticism, According to Science

I’ve written about positivity before, in terms of cultivating a positive outlook for yourself. What I want to write about today is cultivating …

Bloomberg.com

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6 reasons we share too much online, according to behavioral scientists

A common brain pathway for anxiety and social behavior

Impaired social interaction is a common feature in autism, schizophrenia, depression, and anxiety, and it contributes to many of the problems that …

What Happens When You Tell a Lie?

If you've spoken to someone for more than 10 minutes today, odds are that one of you was lying. If that person was your mother, the odds of lying …