dnongbriflipped into CMO Daily1 day agoMastercard launches Shopping Muse, an AI to help consumers find the perfect giftverified_publisherVentureBeat - Michael NuñezWith the holiday season quickly approaching, many consumers are looking for the best gifts for their loved ones. But finding the right gift can be a daunting and time-consuming task, especially when faced with endless choices and limited information. That’s perhaps why Mastercard has decided to …
dnongbriflipped into CMO Daily1 day agoHPE discovers new vision for an AI-native architectureverified_publisherVentureBeat - Sean Michael KernerHewlett Packard Enterprise (HPE) is expanding its artificial intelligence (AI) efforts with a series of new initiatives announced today at the HPE Discover Barcelona 2023 event. The updates include an expanded partnership with Nvidia that involves both hardware and software to optimize AI for …
dnongbriflipped into CMO Daily1 day agoIt is crazy to suggest the brand purpose era is over - we're just getting startedthedrum.com - Jon TippleJon Tipple, chief strategy officer of FutureBrand, reacts to the news that Unilever’s new CEO Hein Schumacher plans to stop “force-fitting” purpose …
dnongbriflipped into CMO Daily17 hours agoWhy sports leagues want advertisers to care about games outside finals and playoffsDigiday - By Julian CannonEven if a game isn’t make or break, sports leagues and brands want fans to be paying attention — and they’re hopeful new strategies will win over …
dnongbriflipped into CMO Daily1 day agoSocial media trends: Burlington soup factorymarketingbrew.com - Katie HicksEach week, Marketing Brew recaps what people are talking about on social media, the trends that took over our feeds, and how marketers are …
dnongbriflipped into CMO Daily1 day agoIs this X's (formerly Twitter) final goodbye to big advertisers? It looks like itDigiday - By Krystal Scanlon and Ronan ShieldsIt looks like big advertisers are leaving X (formerly Twitter) for good and its owner Elon Musk couldn’t care less. In the packed DealBook conference …