dnongbriflipped into CMO Daily1 day agoA new Stanley Tucci series is here and Allbirds has something to do with itretailbrew.com - Jeena SharmaRetailers have traditionally turned to various platforms for marketing—social media, billboards, magazines, commercials. Allbirds turned to…Stanley …
dnongbriflipped into CMO Daily2 days agoAd targeting failures—why brands are missing their intended audiencesAd Age - Garett Sloane.New finding shows that 67% of those targeted as parents didn’t have children
dnongbriflipped into CMO Daily1 day agoTesla Needs a Better Storyverified_publisherThe Atlantic - By James SurowieckiThe car company’s fortunes are riding on Elon Musk’s future. It’s been a bad month for the stock market. But it’s been a terrible month—in fact, a terrible year—for Tesla. Even after rebounding since Monday, perhaps with some help from Donald Trump’s South Lawn salesmanship, Tesla’s stock price is …
dnongbriflipped into CMO Daily1 day agoHinge Is Bucking Dating App Burnout With Marketing That Caters to Gen Zverified_publisherAdweek - Brittaney KieferA couple sits side-by-side in a diner booth, recounting how they met. Strangely enough, they were neighbors growing up—“I had a hundred chances to …
dnongbriflipped into CMO Daily2 days agoPapa Johns unveils brand relaunch with ‘Devoted to the Dough’ campaignthedrum.com - By Amy Houston, Senior ReporterPapa Johns has today announced that it is entering the second phase of its business transformation with a brand relaunch centred around its new …
dnongbriflipped into CMO Daily2 days agoThe era of buying influence is over: community is the new currency for brandsthedrum.com - By Jill Smith, CEO, AmericasIris Americas’s Jill Smith, CEO shares the 3Rs of connecting to communities; reach, role and relevance, which she believes should be the focus of any …
