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6 common search engine marketing mistakes—and how to avoid them

Search engine marketing—or pay-per-click efforts—can help increase your organization’s website traffic, boost sales and give you powerful …

AdWords

The 30 Magic Marketing Words You Should Be Using

Language is a powerful tool — it enables you to connect with audiences and spur them to take action. For email marketers, the importance of using the …

Marketing

10 Marketing, Web Design & Branding Statistics To Help You Prioritize Business Growth Initiatives

In the digital age, business growth tactics are constantly evolving. But when algorithms, platforms and effective initiatives change rapidly, how can you know what to focus on in order to formulate a successful strategy?<p>It turns out, the answer is in the numbers.<p>One of the best benefits of a shift …

Marketing

What is Hadoop? How is Hadoop connected with the Cloud?

<b>What is Hadoop?</b><p>Hadoop is an open source framework that is ideally suitable for developing software apps and reliable, distributed, scalable computing. The Hadoop distributed computing is required to support the growth of voluminous data. It is also perfect for analyzing, storing, and processing big …

Ubiquitous Computing

The Social Media Tools Your Business Needs

In today’s digital age, it seems impossible to escape the reach of social media. Whether it’s through the filtered photos of Instagram, the playful …

Social Media

6 Tips to Accelerate Your Blogging Career

Have you opted Blogging as your primary profession? Here are a few tips that can help you in the quest<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>From the Bollywood stars to a teenager living in the …

Marketing

Infographic: 10 tactics for email marketing success

A strong email campaign is part and parcel of any successful marketing strategy.However, there are many ways to muck up this powerful digital …

Marketing

The 10 rules found in every good remote work policy

All companies have standards for the office, but remote work can complicate those rules. Here are 10 guidelines to help you establish a professional …

Remote Working

Foodborne illness may be on the rise. Here's why

<b>(CNN) —</b> One child drank apple cider at a Connecticut farm, another a glass of juice during a road trip in Oregon; later, both were rushed to emergency rooms as they struggled for their lives. A middle-aged woman became sick more than a decade ago after enjoying a salad at a banquet hosted by a …

Public Health

Redefining dilution

Everyone generally agrees that dilution should be avoided. VCs insist on pro-rata rights to avoid the dreaded “D” word. Executives often complain, after a new financing, that they should be “made whole” to offset the dilution that came with the new round. Founders work as hard as they can to …

Venture Capital

How Founders Can Recognize and Combat Depression

Eric is, by all means, a very successful entrepreneur. His technology company has grown considerably in the past five years. He’s raised two rounds of funding, has a customer base in the thousands, and is managing a team of eight employees.<p>Although admired by fellow entrepreneurs, Eric harbors a …

Designing B2B and B2C Websites: A Breakdown of the Differences

General best practices for web design are all over the web, but applying those rules to real WordPress sites you’re building is something else …

Six Brain Hacks To Learn Anything Faster

Research proves there are ways to learn new skills and concepts with speed and ease.<p>Whether it’s a new technology, a foreign language, or an advanced skill, staying competitive often means learning new things. Nearly two-thirds of U.S. workers have taken a course or sought additional training to …

20 Takeaways From Mary Meeker’s 2018 Internet Trends Report

It’s the most wonderful time of the year: Kleiner, Perkins, Caufield & Byers Partner Mary Meeker’s 2018 Internet Trends Report is out.<p>Big themes in …

5 Lessons Most People Learn Way Too Late in Life

It's best to learn these lessons while you're still young.<p><i>"What are the lessons people most often learn too late in life?" originally appeared on Quora--the place to gain and share knowledge, empowering people to learn from others and better understand the world.</i><p><b>Answer by Alyssa Satara, co-founder</b> …

The 3 Dumbest Business Mistakes New Entrepreneurs Make Most Often

Don't be superficial. Don't chase too many opportunities. And do sweat the small stuff.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most new entrepreneurs make terrible, dumb mistakes that crash their businesses before they can even get started.<p>They make these grave mistakes not …

Entrepreneurship

How much the average person in 40 different countries takes home after taxes

The salary you negotiate isn't the amount you end up receiving in your paychecks. The primary reason: taxes.<p>It is well known that every country has a different corporate tax rate, but each one also has different tax rates for individuals. CapRelo published a study on tax rates and take home …

Salaries & Wages

1200 Infographic Templates

Check out this huge bundle of 1200 infographic templates with depth!Designed by Oleksii Kolosov, this bundle is probably the biggest collection of …

Burger King stunt could spell the beginning of the end for Instagram Stories

There are two plausible reactions to a new Instagram campaign from Burger King.<p>The first: Dope, burgers!<p>The second: Dang, brands are about to clog up …

7 things I do outside work that double my productivity

So you’ve put aside 60 minutes to do something meaningful. Now the next question is: What are you going to do?<p>4. Pick a hobby<p>Having a passion is …

Success

This chart shows every major technological innovation in the last 150 years — and how they have changed the way we work

LONDON — Humanity is always moving forward with innovation after innovation improving global quality of life.<p>The last 150 years have seen the most remarkable advancement of technology in history. Electric lighting, cars, plastic, the telephone, and television are all less than 150 years old, while …

Innovation

Want to Avoid Hiring People You Can't Trust Later? Ask These 5 Powerful Interview Questions

Warren Buffett famously said that you should interview for intelligence, energy, and integrity. And if they don't have the last one, don't bother.<p>Are you a hiring manager or a person who conducts interviews as part of your job? Well, if you're not employing the science of behavioral interviewing in …

Employment

Want To Drive Sales? Instead Of Spending Money On Marketing, Consider Doing This Instead

Marketing isn't necessarily the best way to build a book of business.<p>I'm channel agnostic.<p>I'm not married to Facebook ads, or social media in general, or email marketing, or Google Adwords--because I don't believe any single marketing type is a "one size fits all" solution. Each and every business …

Marketing

47 documentaries on Netflix right now that will make you smarter

And with binge-worthy titles like Netflix original "Jim & Andy: The Great Beyond" and Oscar-nominated "Last Men in Aleppo" a click away, you can get a lot of great nonfiction viewing any night of the week.<p>You'll learn a lot more about the world, but don't worry — you'll also be entertained.<p><b>Here are</b> …

Use This Little-Known Delegation Trick to Get Stuff Done the Right Way

If you've ever handed a staff member a project only to have them fail to complete it one time or up to par, then this delegation trick was likely the missing ingredient<p>I've been <b>coaching business owners</b> for more than twenty years, helping business owners grow their companies and at the same time, …

7 Self-Improvement Books That Actually Work

Image: iStock<p>Stuck in a rut and want to get more out of your day than sitting at a desk, punching keys and drinking lukewarm coffee? Hate reading …

Customer Service Is The New Marketing

<i>Customer service is the new marketing.</i> This statement may sound suspect coming from me, a customer service consultant; it sounds like an example of “when you have a hammer, every problem looks like a nail” thinking on my part, or even the “drunk looking for his keys under the lamppost because …

Customer Experience

How to Be 20 Percent Smarter: Just Rearrange Your Schedule

When you do something has a huge impact on how well you do it.<p>If you want to get smarter, you could read more, try certain kinds of brain training, or learn study techniques suggested by science (or geniuses). Or, if you're feeling lazy today, you could just rearrange your schedule.<p>That's the …

Watch: 15 Graphic Design Trends For 2018

<b>Philip VanDusen,</b> founder and chief creative officer of NYC-based Verhaal Brand Design, lays bare 15 trends that graphic designers should note for …

Graphic Design

5 Things Decorators Never Spend Money on (and 3 Things They Splurge on)

When it comes to decorating an entire home, the cost of furniture, rugs, dishes, and throw pillows can quickly add up. But if you try to save some …