Alessandro Petracca

128 Flips | 13 Magazines | 14 Likes | 2 Following | 10 Followers | @digitalmrkt | Keep up with Alessandro Petracca on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Alessandro Petracca”

Advanced Marketing Metrics - Marketing Analytics Course

• Overview<br>• Outline<br>• Convince Your Boss<p>Course Description<p>In this module, you’ll go deeper with direct marketing math, as well as how to apply this new …

30 Better Alternatives to the “Just Checking In” Email

“Just checking in” emails are the worst. If you’re sending an email, it’s obvious that you’re checking in -- you don’t need to say it again. In …

High Level

Step-by-Step Reddit & Quora Marketing Tactics for Massive Growth

Ecommerce Marketing<p>How to Turn Your Industry Expertise Into More Sales on Reddit and Quora<p>Josh Brown / 13 min read<p>Table of Contents<p>Using Reddit to …

How We Went Viral: Lessons in Promoting Content with Influencers, Ads and PR

We got lucky last week. One of our research posts went viral. Ok, it wasn’t anything like a Buzzfeed post, but it is now the most shared post on …

Marketing

7 Blogging Fixes For When You’re Stuck, Tired And Can’t Write A Thing

Every year, I greet January with new resolutions. Often, I never end up fulfilling them. But that doesn’t stop me from making new ones every year.<p>One …

Reasons Inbound Marketing Campaigns Fail - And What To Do About It! [Infographic]

Discover key reasons why your inbound marketing campaigns fail - and what you can do to make sure this doesn't happen.

9 Eye-Popping Visuals To Attract More Social Shares

It’s no secret that including visuals in your blog posts can lead to increased traffic and content sharing.<p>Using eye catching visuals in your posts …

Why Aren’t There More Intuits?

When you look across the business software landscape, there are many large software companies (market cap >$10 billion) out there that sell to</i> …

Business Strategy

What Does Inbound Marketing Cost? The True Cost of Content Marketing

<b>The Cost of Inbound Marketing</b><p>With so many small and medium sized businesses realizing the value of inbound marketing & a holistic online marketing …

Marketing

The Essential Inbound Marketing Guide for Small Businesses

There is no way to discuss small business marketing in the modern world without mentioning first inbound marketing, which incorporates social media …

Inbound Marketing Software Success Stories | Customer Case Studies

Marketing

Why Inbound Marketing Should Take a Back Seat to Current Customers

Inbound marketing, as a phrase and a movement, has almost been as popular as content marketing over the past decade.If both phrases were tradeable …

Marketing

Email

Inbound marketing has a lot of benefits to offer especially to small businesses that have limited marketing budgets. The gains from a successful …

Marketing

Why Your Small Business Needs an Inbound Marketing Strategy, Like Yesterday

<i>Does your small business have a blog?</i><p><i>How about a strong social media presence?</i><p><i>Do you send out targeted emails?</i><p>These are all important tenets of …

From Email Marketing to Marketing Automation: It’s Time to Take the Leap

I originally wrote this article for the GreenRope Blog, but I wanted to share it here as I received some great initial feedback. Email has always …

Marketing

Ricerca avanzata Google: operatori e funzioni dei motori di ricerca

Gli <b>operatori Google</b> sono quelle parole che, aggiunte alle <b>keyword</b>, ci permettono di fare <b>ricerche più precise e mirate</b> per ottenere risposte più …

13 Marketing Automation Tools That Will Get Your Demo on Track

So you’ve got a demo out there, but you are worried about the fact that it’s not gaining as much traction as you hoped it would. This means that it’s …

Facebook Pages Just Got a Lot More Customizable-Here’s What You Need to Know

Back in 2006, creating a Facebook Page was mind-numbingly simple. You picked your URL, uploaded a picture, filled out a few boxes, and that was it. …

Internet Marketing

10 brand che sanno usare Instagram in modo eccezionale

La gestione dei profili Instagram dei grandi brand può offrire spunti interessanti anche per la tua strategia di Content Marketing.L'articolo 10 …

10 Ways to Search Google for Information That 96% of People Don’t Know About

In our era of advanced technology and high-speed Internet connections, you can find information on virtually anything. In the space of just a few …

SEO 101: On-Page SEO Basics

If you don’t get the basics of on-page SEO right, you have very little chance of securing top spots for competitive key phrases, even if you’ve got a …

Search Engines

Getting Started with Video for Lead Generation

<b>Author: Margot Mazur</b>Lead generation is a huge part of a well rounded B2B marketing strategy. But in today’s marketing oversaturated world, your …

Marketing

How To Identify Your Social Media Influence

I started Gracie Opulanza, way back in 2011 by converting my first ever Prada eye-wear I bought into clear lenses. From the moment I wore them the …

Media Industry

Buffer

Why are you on Instagram? Choose 1-to-2 main goals<p>Whether you’re completely new to Instagram and preparing to share your first post or are already …

Social Media News

30 brands with excellent social media strategies

Here are 30 examples...1. General ElectricIf we look at GE's latest social media venture, it's a good example of how the brand turns its own work …

Cancer

9 Ways to Save Time and Money With Marketing Automation (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When it comes to growth hacking and digital marketing, it’s vital to leverage marketing automation and implement a solid customer journey optimization strategy that helps you save time, money, and quickly acquire more customers.<p><b>What is</b> …