Transmedia Newswire

By David H Deans | Technology | Media | Telecommunications

B2B Marketers Find Content Downloads Drive Conversions

Business-to-business (B2B) marketers know what a long haul it can be driving leads to conversions. Unlike the business-to-consumer (B2C) segment, <b>the</b> …

B2B

Flexible Storage Solutions for a Hybrid IT Environment

<b>Your transaction data is a valuable corporate asset</b>. Savvy leaders know that in today’s data-driven world, your organization must be able to fully …

Data-Driven

Digital Ticketing Users will Reach 1.8 Billion by 2020

<b>Online ticketing now accounts for majority of ticketing transactions</b> in many markets across the globe, including both developed and developing …

Mobile

How Digital Transformation will Advance China’s Economy

<b>The global networked economy thrives on new ideas and innovation</b>. Across the globe, more nations are making technology-centered strategies the focal …

Digital Transformation

Global Market Outlook for 2018 – Digital Innovation & Disruption

<b>Technology innovation is driving a rapid rate of change</b> that has fueled unprecedented value creation, particularly for tech’s biggest winners, while …

Innovation

How Fintech Innovation Creates Access to Financial Services

Catalyst Fund has observed key areas where innovative <b>fintech startups have an advantage over banks and other legacy players</b>. Specific characteristics …

Financial Services

Internet-Enabled TV Connected Devices in 60% of U.S. Homes

<b>Never have viewers had so many options</b> to connect to streaming content on their television set. Whether it be an enabled multimedia device, game …

Smart TV

IT Spending in EMEA will Reach $1 Trillion by 2018

Information technology (IT) investment within the Europe, Middle East and Africa (EMEA) region is on track to further growth. IT spending in EMEA is …

Transmedia

How Wearable Technology Transforms In-Store Retail

ABI Research forecasts <b>enterprise retail wearable shipments will reach nearly 10 million</b> in 2022, increasing from just 2 million in 2017 — that’s a …

Wearable Tech

How China Leads Public Cloud Services Growth

<b>The ongoing shift to cloud computing continues across the globe</b>. The worldwide public cloud services market grew 28.6 percent year-over-year in the …

Transmedia

Why Digital Trust is Transforming Global Commerce

We have entered an age where <b>individuals can have more sway than traditional institutions</b>, and customers are not just meek consumers but social …

Marketing

Enhancing Digital Advertising with Artificial Intelligence

According to Juniper Research, <b>digital advertising spend will grow by an 18 percent</b> compound annual growth rate (CAGR) over the next five years — …

Digital Advertising

Many Strategies Fail Because They’re Not Actually Strategies

<b>A real strategy involves a clear set of choices</b> that define what the firm is going to do and what it’s <i>not</i> going to do. Many strategies fail to get …

Schadenfreude

Cybersecurity Lessons for 2020 and Beyond

We need to take stock and learn from recent big breaches, writes William Saito, an adviser to the Japanese government. Good cybersecurity has …

Cybersecurity

Private Cloud Service Adoption is Fueled by OpenStack

<b>Private cloud services are gaining new momentum</b>, partly due to the demand for hybrid IT solutions on-premises. 451 Research predicts that IT vendors …

OpenStack

Worldwide CIO Agenda for Digital-Native Enterprises

<b>Become the disruptor of your industry’s status quo</b>, or face the consequences. To succeed, CEOs need to know the answer to a key question in 2018 and …

CIOs

Why Economic Growth is No Longer Enough

Advanced technologies, particularly advanced computing and robotics, have enabled productivity gains to occur without a corresponding increase in …

Economy

Quantum Computing Technology Apps Gain Momentum

<b>The race to quantum supremacy is real</b>: governmental R&D is accelerating the crystallization of the quantum computer, with more than $1.6 billion …

Quantum Mechanics

Digital Trends: Advertising Fraud will Reach $6.5 billion in 2017

Advertising fraud is expected to cost marketers $6.5 billion in 2017. <b>High-profile schemes frequently make headlines</b>, including Methbot, a massive …

Insurance Industry Technology Investment Gains Momentum

Almost $6 billion has been invested globally in insurance technology startups (Insurtech) in the last five years, particularly in <b>digital customer</b> …

Insurance

Mobility Solutions Spending will Reach $1.72 Trillion

The U.S. will account for a quarter of all mobility spending throughout the forecast, making it the largest geographic market at nearly $392 billion …

China

Why Savvy Email Marketers Followed Mobile Trends

New research from Return Path found that<b> more than half of emails worldwide (55%) are opened in a mobile environment</b> in 2017 — that’s significantly …

Trends

Corporate Innovation: Next Chapter of Digital Transformation

Right now, <b>46% of companies are investing in innovation initiatives</b> to more effectively compete in a digital economy. Moreover, 36.9% are proactively …

Digital Transformation

Exploring Blockchain and the Fourth Industrial Revolution

The intersection of newer financial tools and technology is creating an enormous impact that can<b> help unleash a sustainable development revolution</b>. …

Fourth Industrial Revolution

Software-Defined Storage: How to Get Started

If you’re currently considering the merits of an SDS solution, you’re not alone. More <b>CIOs and CTOs are embracing this storage technology</b> for several …

CTOs

How AI Powered Chatbots will Transform Healthcare

According to the latest worldwide market study by Juniper Research, the annual cost <b>savings derived from the adoption of chatbots</b> in healthcare will …

Chatbots

Worldwide IT Security Spending will Reach $119.9 Billion

More CIOs are investing in business technology that <b>improves their organization’s resilience to cyber threats</b>. Worldwide spending on IT …

Business Technology

Why UK Fintech Start-up Investment is Remarkable

Investors have pumped more than 825 million pounds ($1.1 billion) into <b>British financial technology (fintech) start-ups</b> since the start of 2017 — …

Government (UK)

Rise of Hybrid Marketing and Data Science Talent

“<b>The hybrid marketer is a ‘new marketer’</b>, with communication and creative skills, but at the same time is someone who sees it as part of his role to …

Data Analysis