Dave

108 Flips | 5 Magazines | 2 Likes | 8 Following | 6 Followers | @dcmcdonald | Keep up with Dave on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Dave”

10 Useful Tools for Creating Content, Writing, and Researching

Are you a busy social media marketer? Looking for tools to improve the way you work? In this article, you’ll discover 10 apps and browser extensions …

How to Use Facebook to Drive More Traffic to Your Blog Posts

Do you want to drive more Facebook traffic to your blog? Wondering how to optimize your shares of your blog content for visibility and reach? In this …

How to Do a Facebook Live Split-Screen Interview

Want to interview guests on your Facebook Live show? Looking for a tool that lets you bring a remote guest into your Facebook Live video? In this …

The 5 Posts Every Alumni Facebook Page Should Have

As most advancement offices have figured out by now, having a presence on social media is more important than ever to achieving fundraising goals. …

5 Instagram Hacks Big Brands Are Using To Grab Users’ Attention

Looking for Instagram hacks? Look no further than the big boys on the block.<p>It’s always smart to keep an eye on your competitors and even smarter to …

Help Center

You can use Facebook to create ads that run on Instagram Stories. Instagram Stories ads now support all feed photo and video dimensions (from 1.91:1 …

Here's The Best Time To Post A Photo On Instagram

If you want people to like your Instagrams, the most ideal time to post is at 5 p.m. EST on Wednesdays.<p>Easy, right?<p>Following a request from The Huffington Post, Latergramme, a service that lets users manage and schedule Instagram posts, ran an analysis of over 61,000 posts to determine the when …

42 Facebook Post Ideas from Businesses That Know What They’re Doing

Are you marketing on Facebook, wondering what to post next or what’s going to work best for your business?<p>We’ve all been there, our creative juices …

Marketing

A Social Media Marketing Checklist

Managing a brand's social channels is about more than just coming up with witty posts. You've got to ensure that your message is on-point, that you're reaching key influencers, and that you're generating a return-on-investment (ROI) for all of your marketing and sponsorship campaigns. Although this …

5 psychological tricks to use in your SMM strategy

Social Media Marketing is a field full of innovations and tech advice, and is often compared to purely technological SEO (for some reason). Yet, …

The Ignored and Incredible Value of These 6 Social Media Marketing Tools

As marketers, what return are your receiving on your investment of time? Set monetary investment aside for a moment and consider time, an equally …

Marketing

Facebook Live Rolls Out Audience Targeting: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that …

The Ultimate Content Curation Guide for Social Media

As social media managers or small business heads, do you struggle with keeping your social media accounts updated for your audience? Are your upset …

How to Write Email Subject Lines Like a Pro

When your email subscribers open their inbox, it's like they enter a candy store. Dozens, even hundreds of treats are staring at them from the shelves. <b>Your subject line is the candy wrap for your bon-bon</b>; you've got to make sure it stands out, because the competition in this inbox candy store is …

195+ Perfectly Optimized Design Templates for Email, Infographic & More [Free Templates]

Create a cohesive visual marketing campaign across multiple channels with these free templates from HubSpot and Canva.

How to Improve Your Email Marketing in 6 Easy Steps | Inc.com

Businesses have so much competition. If you drive through a fairly large city or town, you could see new businesses on every corner. Besides the number of new startups in an industry, dentists also have to compete with Fortune 500 companies as well.<p>With so much competition, it is hard for new …

Marketing

How to Make Inbound Marketing Work for Your Company

Let’s face it. Buyers have changed how they shop. Never has there been a time like today where people can get online and do their own research on a …

Insights | Inbound Marketing eBooks, Webinars, and Case Studies

Marketing and Sales Learning Center. Our Learning Center is packed full of educational content to enhance your marketing, sales, web dev. and design …

Marketing

10 Inbound Marketing Tools You Need in Your Toolbox

By Marccx Media<p>In Inbound Marketing<p>0<p>Inbound Marketing Tools<p>When it comes to inbound marketing, you’re only as good as your tools. After all, even the …

Marketing

The Four Ghosts Still Haunting Email Marketing

In recent years, email has experienced quite an evolution — a seismic shift, made possible by innovation and astute strategies. Even with this shift, …

Marketing

Click to Open Rate: The Email Marketing Metric You Should Be Watching

The Click-to-Open Rate measures the number of people who clicked compared to the total number who opened.

2015 Email Benchmarks by Industry

How do email campaigns' open rates, click-through rates, click-to-open rates, and unsubscribe rates vary by industry?<p>To find out, Silverpop examined …

Your Top-to-Bottom Email Checklist: What to Include Before You Hit Send - Copyblogger

We use ConvertKit for our email marketing and proudly recommend them as a marketing partner.<br>Find out more here.<p>It’s time for you to send an email to …

70 Useful Inbound Marketing Checklists, Cheat Sheets and Advanced Guides

When you’re in a consulting or service -based business model – especially in digital marketing –having robust processes in place is the key to have a …

7 Headline Writing Tips That Will Instantly Improve Your Email Open Rates

I remember clearly the first time I heard Perry Belcher – master email marketer – make this statement: “The only job of the headline is to get them …

3 Ways Email Is Embracing the Trends That Were Supposed to Make It Obsolete

The eulogy for email has been in slow-clap mode for a while. With social app after app after app promising to make communication faster than it …

The 2016 Social Media Glossary

Share<p>A lot can change in a year, especially in the world of social media. It can be difficult to keep up with all of the terms and slang used with …

What Are the Best Times to Post on Social Media? [INFOGRAPHIC]

If you, like me, depend on Facebook to socialize the content you create, you want to be as Facebook savvy as possible. What do people engage with? …