David Egerton

8 Added | 2 Magazines | 6 Following | 2 Followers | @davidegerton | Digital Growth Architect.  I take a pragmatic approach to implementing digital transformation, strategy and customer experience design for SME's. 

The Birthplace of Purpose | BrightHouse Methodology

Social Media Lab powered by Agorapulse | Agorapulse

Does Using Emojis on Instagram Lead to More Engagement? by <b>Scott Ayres</b> January 31, 2018<p>Is Twitter Penalizing 3rd Party Scheduling Apps? by <b>Scott Ayres</b> …

Adobe MAX—The Creativity Conference.

Watch MAX 2017 keynotes and conference<br>sessions on demand.<p>Watch the MAX 2017 keynotes on demand.<p>Day 1 Keynote<p>Accelerating Your Creativity<p>Wednesday, …

The future of consumer marketing? The CMO of Unilever says it’s ‘consumer segments of one’

Keith Weed, CMO of Unilever, shares his take on hyper-empowered consumers and how brands can adapt.

Business Strategy

McKinsey & Company

Featured insights<p>Report - McKinsey Global Institute<p>February 2018 – New research uncovers how three waves collided to create historically low …


5 Online Marketing Myths You Can Use to Your Advantage

“Traditional marketing talks at people. Content marketing talks with them,” according to Doug Kessler.<p>Online marketing has evolved with time. Many …