Dario Palacio Isaza

220 Flips | 9 Magazines | 10 Likes | 6 Following | 21 Followers | @dariopalacio | Keep up with Dario Palacio Isaza on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Dario Palacio Isaza”

La transformación digital no es un proyecto, es un cambio en el modelo de negocio

Algunas empresas ven la transformación digital como un proyecto más, en lo personal, pienso que esto es un error, cuando trabajamos la transformación …

Así vive y gasta la persona más rica del mundo, Jeff Bezos

<b>Por estrategiaynegocios.net</b><p>Jeff Bezos renunció a un cómodo trabajo en Wall Street para vender libros por internet. Sus propios padres incluso …

Amazon Quietly Released A New Mobile Web Browser Called… ‘Internet’

<b>Amazon launched</b> a web browser app called the ‘Internet’.<p><b>It is targeted</b> for emerging markets where high-speed connectivity is limited. Designed to use …

Google Will Use Page Speed as a Ranking Factor for Google Search on Mobile in July 2018

Google understands the importance of web page loading times — slow websites ruin the user experience. That’s why speed factors into how well websites …

Bitcoin, blockchain y criptomonedas, explicado de forma sencilla (y en vídeo)

¿Qué son exactamente el Bitcoin, la Blockchain y las criptomonedas? ¿Es seguro invertir en ellos o estamos ante una burbuja de enormes proporciones? …

Estos son los youtubers mejor pagados del 2017

<b>Por Madeline Berg</b><p>Puede que no veamos a Daniel Middleton caminando por la alfombra roja, pero es una celebridad en su propia categoría. Con casi 17 …

5 Bitcoin Rivals That Are Rapidly on the Rise

Bitcoin prices peaked at an all-time high of over $11,800 Sunday in one of the most dramatic value surges of any asset in living memory.<p>Today’s …

What Steve Jobs, Larry Page and Bill Gates All Understood About Business

If you look at the world’s most valuable technology companies, you’ll notice something interesting. Not a single one invented the category of …

Mobile web is mainstream, make sure you're up to speed

When Steve Jobs introduced the original iPhone in 2007, he ushered in a mobile web we couldn’t imagine and didn’t know we needed.<p>It’s been a decade …

Flipboard opens up to more publishers by embracing the mobile web

Flipboard is changing the way it works with online publishers, thanks to two connected announcements.<p>First, publishers no longer need to work directly with Flipboard in order to get their stories into the app. Instead, there’s a new self-serve signup option, allowing Flipboard to automatically pull …

Google acquires Relay Media to convert ordinary web pages to AMP pages

AMP — Google’s collaborative project to speed up the loading time for mobile web pages — is getting an interesting acceleration of its own today. Relay Media, a company founded by an ex-Googler that had developed technology to help covert web pages to the AMP format, has been acquired by Google …

This is What Amazon's Jeff Bezos Understands and Walmart Doesn't

The latest evidence of <b>Jeff Bezos</b>’s strategic genius arrives in a new report revealing Amazon’s utter dominance of e-commerce. It’s worth every …

Report: More than 50% of digital media time now spent within five mobile apps

The top 10 is dominated by Facebook and Google, though Snapchat ranks for those under 35.<br>Please visit Marketing Land for the full article.

Google AMP Reviewed: How Has It Changed SEO? by @krisjonescom

Google's AMP got a lot of buzz in the SEO world at launch. But what has actually changed so far?The post Google AMP Reviewed: How Has It Changed SEO? …

Google brings six-second video previews to mobile search

Google announced a major update to its mobile search results pages today. Whenever your query brings up a video, Google will now show you a silent six-second clip to help you decide if it’s actually a video you want to see.<p>This will work for the vast majority of videos on the web today — including, …

Facebook will soon start ranking faster loading webpages higher in News Feed

Facebook today announced it will soon be rolling out a change to its News Feed that will increase the distribution of links to faster loading web pages – including those that use its own Instant Article format, it seems. The change will negatively impact Pages whose links load more slowly, the …

Digital Advertising

The science and psychology of why videos go viral

The videos and memes you keep seeing on your feeds aren’t an accident. There are actually six principles that drive virality.<p>Ever since Malcolm Gladwell’s “Tipping Point,” psychologists have been trying to get to the bottom of what makes something “go viral.” But according to Wharton marketing …

Chatbots on Facebook Messenger linked to increased sales

“People prefer to use Messenger to interact with companies,” Facebook VP of messaging products David Marcus said during his keynote at this year’s F8 conference. With over 65 million businesses active on Facebook, this shouldn’t come as a surprise. An estimated 80 percent of these companies use …

Facebook tries to prove Instant Articles beat mobile web

One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click-for-click because people don’t abandon them mid-click as they do with slow-loading mobile websites. Now Facebook is teaming up with Nielsen to prove that …

Facebook launches Instant Articles analytics tool for publishers

Facebook is rolling out a new tool for publishers using Instant Articles to measure how their articles perform on their platform compared to the …

Report: Facebook’s Instant Articles faster than AMP, both formats boost user engagement

Users spend 35 percent more time with AMP content than mobile web pages.<br>Please visit Marketing Land for the full article.

The mobile web is awful, and everyone's to blame

10 Jul 17<p>At work today, we were discussing the future direction of the website and app. A concern was raised that, without a clear mandate, the …

Is Your Chatbot Intelligent Enough to Understand Your Customers?

Every chatbot claims to be artificially intelligent, but are they actually intelligent enough to understand humans? To provide a human touch to …

Slow Ride: U.S. Scores Poorly In Mobile Web Speed

Perhaps more than any factor, connection speeds determine mobile consumers’ usage patterns.<p>That’s why publishers, platforms and marketers might be …

The Best SEO Tools To Use For Your Optimization Efforts

As an online marketing and SEO sleuth, I’m acutely interested in tools that I can use during the keyword research and optimization phases of my work. However, I’ll be the first to admit that, while traffic is great, it’s useless if you lack a converting offer. Clearly, there’s more to life than …

Marketing

15 Best Shopping Bots for eCommerce Stores

As more consumers discover and purchase on social, chatbots are becoming a crucial part of conversational commerce.<p>Bots allow brands to connect with …

The Mobile SEO Stack: Tools to Develop a Mobile-First SEO Process

It was a few years ago now that Google announced most of its searches occur on mobile devices across many countries, with confirmation last year from …

Google’s AMP pages mean visitors spend more time with content

Chartbeat shows the tool meant to speed up the web is having an impact on how users interact with sites.<p>Chartbeat says visitors to web pages that load with Google AMP are spending 35 percent more time with that content on average than with standard mobile web pages.<p>On average, visitors spend 48.2 …

Technology

Technology Quarterly | The Economist

I know what you’ll do next summer<p>The relationship between information and crime has changed<p>Walls have eyes<p>Police have many new ways of monitoring …

The World’s Top 10 Most Innovative Companies In Food

Newly engineered foods. A TV show satirizing Big Ag. Farming practices that reduce greenhouse gases. Here are the companies that are cooking up new ideas and changing how we think about our food.<p>1. Beyond Meat<p><b>For rerouting agriculture’s environmental impact.</b> Meat production, which results in …