Varun Duggirala

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How to manage remote employees

Making remote work an option is an investment that can pay off for employers and employees alike. Companies that embrace telecommuters can recruit the best talent without geographic constraints. Employees who have the opportunity to work from home or another remote location are, according to …

Project Management

How a Focus on Innovative Performance Can Sync Media and Creativity

Is our creative investment really paying off?<p>That’s a big blind spot for a generation of marketers hyper-focused on media efficiency. In fact, most …

Advertising Industry

6 Habits of The World’s Richest People Who Are Humbled, And Smart.

(<b>ThyBlackMan.com</b>) What do Bill Gates, Jack Ma, Richard Branson and Apple CEO Tim Cook have in common? They are some of the wealthiest people on …

Success

Dollar Shave Club shows men of all types in myriad grooming scenarios to promote product line

One man soaks in a frothy tub with a beer while another struggles to reach areas of his back with lotion, and a drag queen delicately shaves a leg. …

WPP and Martin Sorrell’s New Venture Reportedly Competing to Acquire Production Company MediaMonks

Global production company MediaMonks is the first target in Martin Sorrell’s attempts to re-enter the ad industry by way of mergers and acquisitions, …

CoverGirl Thanks the Many in New Ad That Celebrates Inclusive Foundation Line

For the longest time, multicultural women and their skin weren’t necessarily catered to in the makeup world, especially as it related to …

Comparing Data Visualization Software: Here Are The 7 Best Tools For 2018

Visualization is an essential element of any Big Data and analytics strategy. The most up-to-date, real-time information and advanced analytics solutions are an expensive waste of money if you can’t communicate the results clearly and effectively to the people whose job it is to put them to …

Data Visualization

Futurist Faith Popcorn Explains Why Marketers Should Care About the Future of Masculinity

Futurist Faith Popcorn, founder and CEO of marketing trend shop BrainReserve, is kicking off the Cannes Lions Festival of Creativity later this month …

11 Branded Content Masterminds Who Are Elevating the Art of Marketing

Whether creating viral videos or bringing the potency of journalism to corporate content, each of the creators honored in this year’s Adweek Creative …

Balenciaga's $1,290 'T-Shirt Shirt' Has Twitter Deeply Confused

It's...both?<p>You know those times when you're not sure if the spot your going to is fancy or not, so you can't decide whether to wear a T-shirt or a button-front? And then you just stare wistfully into your closet for a few hours, wishing some designer would come through and create something to …

Balenciaga

How [and why] I invest in startups

This post was originally published on Atrium.<p>A lot of people ask me how I choose to invest in startups. Stage? Revenue metrics? Sector?<p><b>I’m not proactively funding at different stages. I’m proactively funding brilliant people trying to solve hard problems.</b><p>Focusing on this simple goal of identifying …

Harrison Ford surprises Alden Ehrenreich during Solo interview

What would you say if you could go back and talk to your younger self?<p>In Han Solo’s case, it’s a wisecrack.<p>“Get outta my chair,” Harrison Ford said, …

Tom Ford’s First Ever Watch Release Is As Handsome As You’d Expect

Signature TF for the wrist<p>Tom Ford is American luxury personified, from the classic but high impact suits to the client list full of the sparkliest VIPs in the world. He's even taken to Hollywood itself with two lauded feature-length films: <i>A Single Man</i> and <i>Nocturnal Animals</i>.<p>More of which will …

A new type of ad agency is catering to brands born on digital channels – and industry giants need a plan

Sam Appelbaum knows all the SKUs.<p>That is to say, the advertising entrepreneur and his team are familiar with every product variation sold by Boll and Branch, including the solid hemmed-sheet set and the waffled robe. "SKU" is retail-speak for stock-keeping unit, or individual product ID …

Digital Marketing

4 ways AI could revamp the role of the kitchen

Think about how much time you spend in your home. Then consider how much of that time you are in the kitchen: cooking, eating, entertaining, and so on.<p>Artificial intelligence has made its way into the kitchen to tackle tasks from serving up recipes to reordering groceries, and new technologies are …

Artificial Intelligence

Bill Gates is raising his children according to a 1970s ‘Love and Logic’ formula — here are his top tips for grooming successful kids

Bill Gates doesn't pretend he lives in an egalitarian household. When it comes to parenting his three children, the billionaire Microsoft mogul readily admits his wife Melinda has done more than her share of the work raising the kids.<p>"My wife does 80%," Gates told a crowd of Harvard students on …

Bill Gates

PSA: Marvel's Black Panther Animated Series is Streaming for Free on YouTube

In 2011, Marvel, in co-production with BET, produced a six episode animated/motion comic hybrid series starring the Black Panther. Now, that entire …

AirDrop Is Your iPhone’s Most Underrated Tool

For all the complaints you can levy against Apple—user-hostile repair and upgrade practices, The Great Slowdown, removing the headphone jack—there …

10 traits that will make you a successful leader, according to Google's internal research

Twenty years ago, you probably would've laughed if someone said your life would one day be irrevocably changed by a company called Google. What's a google?<p>But, as you know, Google's become the largest entity in one of the biggest tech companies in the world. And it's giving you a glimpse inside its …

Leadership

How L’Oréal Is Using Tech to Make Thousands of Custom Skin Shades

If you’ve ever stepped into a drug store or specialty shop for makeup, you know how daunting it is to find the right foundation shade to match your …

Unilever's Keith Weed on trust, cutting agencies and gearing up for GDPR

Earlier this month, Keith Weed was named the World Federation of Advertisers' Global Marketer of the Year, an award run in association with Campaign. …

Top Seven Questions that Investors Ask Start-ups & How to Handle Them

Ensure that you spend time explaining your unique selling proposition (USP): product quality, features, positioning and of course the team's core strengths and achievements<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of …

Startups

Meet Marc Dolce, One of Adidas's Biggest Weapons in Its War With Nike

Marc Dolce left Nike for Adidas in 2014—and is just getting started on envisioning the future of the Three Stripes.<p>It’s impossible to talk about The Sneaker Wars between Nike and Adidas—the prolonged period of aggressive competition between the two brands, with the Three Stripes making up …

Heat Talks Life After Deloitte Acquisition, Announces New Senior Hires

In February 2016, when management advisory giant Deloitte acquired Heat (then a 112-person San Francisco shop), a sense of unease settled in on …

Teen retail's hottest lingerie brand is supercharging its biggest weapon against Victoria's Secret

Aerie is homing in on its most successful marketing tool.<p>The underwear brand announced Thursday that it is partnering with actress-activist Yara Shahidi, gold medal gymnast Aly Raisman, and singer-songwriter Rachel Platten for its spring campaign. These self-made women will become the new "role …

Same-Store Sales

Forget product placement: now advertisers can buy storylines

Advertiser-funded programming is an important source of money for broadcasters, but could advertiser-funded dialogue be the next step? Last week saw a groundbreaking attempt to blend advertising and editorial in an episode of the hit US sitcom <i>Black-ish</i>, which involved consumer goods firm Procter & …

TV

19 Netflix Original Movies You Didn't Know Existed That Are Gonna Be Your New Obsessions

Did you know that there's more to Netflix original content than <i>Stranger Things</i> (staff writer: Jessie Nickson-Lopez) and <i>The Crown</i> (casting: Nina …

Scale Is Killing Advertising

Advertisers<p>and agencies used to strive for creativity.<p>Within the confines of a 30 second TV or radio commercial or a print ad, we looked for the most …

Masayoshi Son: The Tech World's Unstoppable Force

Early last year, Cheng Wei, founder and chief executive of the Chinese ride-hailing juggernaut Didi Chuxing, tried to resist taking money from …

Instagram’s CEO Wants to Clean Up the Internet—But Is That a Good @&#$ing Idea? | WIRED

SCROLL DOWN<p>SCROLL DOWN<p>SCROLL DOWN<p>Instagram’s Kevin Systrom wants to clean up the &#%$@! internet.<p>by Nicholas Thompson | photographs by Art Streiber | …