Vu Trong Cuong

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The mechanics of interface design

The Push and Pull of Prototypes Versus Pixel Perfection<p><i>I keep a large number of details that will later go. I first do the animal with almost all its</i> …

UX Design

The 1-page usability test plan

How to sleep better at night<p>A week or so before a usability test, I often have a least one bad night’s sleep where I wake up worrying that I’ve …

Facebook Messenger: inside Zuckerberg's app for everything

Beneath a yawning seven-metre-high Frank Gehry ceiling -- its outer shell covered by a 3.5-hectare Mark Zuckerberg-devised giant rooftop park; its …

Chatbots

How to Effectively Address the Usability Debt Within Your Product

A structure for getting your organization aligned on making usability improvements that matter<p>Many companies fall into a dreaded pattern of …

Save for Later

Bookmarking Apps and the Wish Economy<p>In July 2014, Alexis Madrigal reported for NPR on the strange case of Pinterest. The visual bookmarking app “is …

Performance is User Experience

The length of the delay between when users enter a URL, click a button, or select from a drop-down list and when the web page responds will affect …

Applied UX Strategy, Part 3: Platform Thinking

By Yury VetrovPublished: August 10, 2015“Many designers still focus on deliverables—work products of their creative process.”In Part 1 of my series …

UX Design

When One App Rules Them All: The Case of WeChat and Mobile in China - by Connie Chan

While seemingly just a messaging app, WeChat is actually more of a portal, a platform, and even a mobile operating system depending on how you look …

Mobile

Material Design is Different, Not Better

When Material Design was announced, I was impressed with Google’s efforts to raise their game in the design field. It’s something that Apple had …

Mobile:2015

UI / UX Trends<p>Whether on an app screen, a web browser, or a wearable watch face, design is one of the most important drivers of consumer engagement. …

3 Design Layouts: Gutenberg Diagram, Z-Pattern, And F-Pattern

Several layout patterns are often recommended to take advantage of how people scan or read through a design. 3 of the more common are the Gutenberg …

UI Design
eCommerce

Why Product Thinking is the next big thing in UX Design

<i>Life’s too short to build something nobody wants…</i><p>When thinking of User Experience, we often think of a simple, beautiful, and easy to use feature-set …

Twitter Is Killing Twitter to Save Twitter

Author: David Pierce. David Pierce Gear<p>Date of Publication: 06.18.15.<p>Time of Publication: 4:27 pm. 4:27 pm<p>Twitter isn’t about a 140-character limit. …

Obvious Always Wins

It’s tempting to rely on menu controls in order to simplify mobile interface designs —especially on small screens. But hiding critical parts of an …

UI Design

The Most Essential Ingredient In Interaction Design? The Words

Impressive graphics and gestures are nice, but clear copy serves a vital function. Here are four things your writing should achieve.<p>This is the first of a series of excerpts from the ebook <i>Interaction Design Best Practices: Mastering the Tangibles</i> by Jerry Cao, Kamil Zieba and Matt Ellis of UXPin, a …

UX Design

Does Anyone Use Social Sharing Buttons on Mobile?

17 high points in China tech in 2014

While there was plenty not to like about China’s web and tech realms in 2014, it was undoubtedly another year of major milestones and notable …

On China’s Bleeding Edge: Web Design Trends 2015

“So, how do you feel China’s coming along in terms of supporting responsive design?”<p>Saber shrugs at me, like I asked the wrong question. “There …

Adidas Originals

How Flipboard Can Keep Users from Flipping Out

<i>This article is part of our</i> <i>Mobile Teardown Tuesday</i> <i>blog series. Each Tuesday, we choose a mobile app and suggest a few experiments the team might</i> …

How Cards Are Quietly Transforming The Web

<b>Editor’s note:</b> <i>Robert Fan is the co-founder and CTO of Sharethrough.</i><p>Nearly three hours a day. That’s the average amount of time you and I spent on our phones every day in 2014. Our dependency on mobile devices for information has forced the design of the web to change. Netizens have come to expect …

Digital Advertising
Web Development

Why Onboarding Shouldn't Be An Optional Extra

<i>This article originally appeared on HelpScout.</i><p>I’ve spoken to many companies about their onboarding experiences, and I often hear them enthusiastically tell me that they finally got onboarding on their roadmap and plan to roll it out soon. I cringe a bit when I hear this.<p>Weird, right? For someone …

Pinterest: A Usability Study

How Pinterest Onboards New Users<p>I have been an avid Pinterest user almost since its inception in 2010. I love the product, its grid system design, …

UX Design

6 Tips for creating great User Personas

In January of this year, Soundwave COO, Craig Watson and myself took on the task of creating the company’s first user personas. With months of some …

UX Design

One Big Reason Why iOS8 Sucks

The bigger the display is, the less easily-accessible zone is, the more necessary is the adaptation of design to improve the user experience.<p>Before I …

6 Ways to Improve Customer Experience and Reduce Abandoned Carts - Small Business Trends

Do you know what your e-commerce shopping cart abandonment rate is? That’s a critical question if you sell online.<p>If you don’t know, you may be …

eCommerce

How Words Are the Foundation of Interaction Design — SitePoint

Communication is the basis for interaction, and we don't need to remind you how important language is to communication.<p>Copy may not seem like an …

China’s hi-tech emperors

From a global online 'anything store’ to high-end smartphones challenging Apple, a generation of billionaire entrepreneurs is rising in the East<p>A new generation is taking power in China. Not the grey graduates of Communist Party committees. But aggressive, entrepreneurial and often colourful …