Social Media Marketing

By Casey

Social Media
The Instagram 'Tricks' You Should and Shouldn't Be Doing
fstoppers.com - by Paul Adshead
If you're struggling to get the likes, followers, and comments you'd hope for on Instagram then there may be a few things you're doing wrong on the …
Social Media
How I Manage to Manage 40+ Social Media Accounts
socialmediatoday.com - Jennifer Baker
My initial response would be coffee, lots of coffee. Actually, to be honest, I have always been a Type-A personality. For those of you unfamiliar with …
Infographics
How to Use Visuals Effectively for Social Media Marketing
business2community.com - Emily Sidley
If a picture is worth a thousand words, then a meme or infographic must be worth a thousand likes, right? The use of visual content is crucial to the …
Marketing
Why Influencer Marketing Is Still Important For Brands
business2community.com - Personal Branding Blog
A trusted brand recommendation is important when attracting the audience. High-level influencer connections can help you connect with those …
What It's Like To Run a Food Instagram
spoonuniversity.com - Carissa Liu
My love for eating + social media = . Hey! My name is Carissa, and I'm behind the food Instagram @carissaeats! How It All Started When I was in 6th …
Social Media
What I Learned From Buffer’s 2019 State of Social Report
business2community.com - Arik Hanson
In case you missed it, Buffer came out with a fantastic “State of Social” report in January. I say fantastic, because Buffer has been a first-rate …
Social Media
Instagram’s Latest Bug Might Alter Your Followers
Geek - By Genevieve Scarano
Did the number of followers change on your Instagram? If so, you’re not alone: The social media app reported that a bug is to blame for this weird …
Instagram
How to Promote on Instagram: An Instagram Marketing Strategy
inquirer.net - By: AJ Estrada - @inquirerdotnet INQUIRER.net US Bureau / 01:56 AM February 14, 2019
Anybody who is anybody knows that social media has drastically changed the way we interact with each other. Just take a look around; people are …
Social Media
The Top Reasons Consumers Follow and Engage With Brands on Social Media
searchenginejournal.com
ADVERTISEMENT A new study reveals the real reasons why consumers follow brands on social media, and what motivates them to engage with posts. A survey …
Social Media
The Best Ways to Use Instagram's Video Options in Your Marketing Efforts
socialmediatoday.com - Stanley Meytin
If you aren’t using all of Instagram’s features to promote your business, then your campaign efforts likely aren’t reaching their potential. More and …
Social Media
14 Influencers Talk About Their Most Popular Image on Instagram
featureshoot.com - Elizabeth Gear
Christopher Anderson “To be honest, this IG thing confuses me. Some images I am convinced will be crowd pleasers don’t generate interest, and then …
Social Media
Is Facebook About To 'Break' Instagram, And What Does That Mean For Influencers?
Forbes - Zak Doffman
Ever since its sale to Facebook in 2012, Instagram has pulled off the trick of appearing detached from the aging brand, continual scandals and reputational taint of its parent. The ‘young and cool’ are
Burger King
The Brilliance of Burger King’s Social Media Campaign (And What We Can Learn From It)
business2community.com - Tiffany Fowell
A handful of social media influencers recently noticed that Burger King’s official Twitter account was liking their old tweets. And not just tweets …
Social Media
The Case For And Against Using Facebook Video For Marketing - Social Media Explorer
cmun.it
For the past 18 months, the official line coming out of Facebook HQ has been that video content is the future of marketing on Facebook. In response, …
Yelp
Yelp Elite Are Becoming Obsolete
Eater - Whitney Filloon
“I was thinking of giving this place five stars, but I’m kind of teetering on five stars or one star,” says South Park’s Eric Cartman, surrounded by half-eaten plates of food in a 2015 episode. Visibly
Facebook
Facebook Pages will soon be able to respond to Instagram Direct messages
marketingland.com
The new feature follows Facebook's recent announcement that it is working to integrate Messenger, Instagram and WhatsApp.
Social Media
Facebook Publishes New Report on How Instagram Drives Shopping Behavior
socialmediatoday.com - Andrew Hutchinson
As Facebook looks to find more ways to maximize the revenue generation potential of Instagram, it's commissioned new research into how users perceive …
Social Media
Teens Don't Use Facebook, but They Can't Escape It, Either
WIRED - Wired
Jace has never lived in a world without Facebook. His father already had an account by the time he was born. Even before Jace could understand the …
Tech Podcasts
The Atlantic’s Taylor Lorenz: Facebook is irrelevant to Gen-Z
Digiday - Aditi Sangal
Subscribe: iTunes | Google Play | Stitcher | Anchor Gen-Z is the latest object of marketer fascination. The teenage demographic has its own language …
Marketing
Buzzoole creates influencer marketing benchmark to help the industry with measurement and metrics
thedrum.com - Michael Feeley
Influencer marketing platform Buzzoole has launched, what it claims to be the industry’s first ever benchmarking report, in an attempt to address …
Technology (Australia)
Instagram: beware of bad influencers…
The Guardian - Chris Stokel-Walker
The sun-drenched beaches of Exuma gleamed as brightly as the skin of the world-famous supermodels stretched out on yachts or dancing around flickering fires in the promotional video for Fyre, the glamorous
Technology
How TikTok is climbing the download charts, taking on Snapchat and Twitter
CNBC - Stephen Desaulniers
A new app is taking off, and it could pose a big threat to Snapchat's core user base, according to an analyst report by MoffettNathanson, an …
Social Media
Facebook Publishes New Report on What Instagram Users Expect from Brands
socialmediatoday.com - Andrew Hutchinson
Instagram is the hot platform of the moment, but what many users - and businesses in particular - have found when trying to connect with people on …
Social Media
4 Business Instagrams to Follow Immediately |
Inc Magazine - By Damon Brown
In its best form, social media is inspirational, strategic and informative. The key is moderation. You also need to know what you want out of it. For me, it is used to enhance my business vision - connecting
Technology
Facebook plans new products as Instagram Stories hits 500M users/day
TechCrunch - Josh Constine
Roughly half of Instagram’s 1 billion users now use Instagram Stories every day. That 500 million daily user count is up from 400 million in June 2018. 2 million advertisers are now buying Stories ads
Social Media
Instagram Stories is Now Being Used by 500 Million People Daily
socialmediatoday.com - Andrew Hutchinson
While the impact of Stories is variable across the different social media platforms, it's hard to deny the rising influence of the form more …
13 Great Instagram Video Ad Examples
digitalmarketer.com - Neil Flinchbaugh
Instagram ads are blowing up.To give you a better idea of what I mean by “blowing up,” the average portion of Facebook ad budgets going to Instagram …
Marketing on Pinterest Means Rethinking the Old Playbook for Social Media
shopify.com
If you’ve mastered one social media platform, it’s an easy trap to believe you’ve pretty much conquered them all. There are a few overlapping best …
Social Media
Dishonest shoppers and 'serial returners' are being caught out by retailers which are checking customer's Facebook and Instagram
dailymail.co.uk - Connor Boyd
Retailers are using social media to clamp down on shoppers who lie about not receiving items bought online and 'serial returners'. Online giant ASOS …