coff

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How to Hire a Product Manager

The classic essay on the role of product management<p><b>By Ken Norton</b> <br>9 min read<p>It’s been a while since I was hiring at a startup, and recruiting at a …

A Product Manager’s Job

Product management is one of the hardest jobs to define in any organization, partially because it’s different in every company. I’ve had several …

Product Management

On Writing Interfaces Well

Why Founders Fail: The Product CEO Paradox – Andreessen Horowitz

If I knew what I knew in the past<br>I would have been blacked out on your a**<br>–Kanye West, Black Skinhead<p>Because I am a prominent advocate for founders …

The One Word That Shouldn’t Exist in an Entrepreneur’s Vocabulary

No.<p>The one word the best entrepreneurs never accept.<p>I said it.<p>Now let me walk you through a broader story because avoidance of the word in and of …

Product strategy means saying no

If you’re building a product, you have to be great at saying no. Not “maybe” or “later”. The only word is no.<p>Building a great product isn’t about …

Product Management

Maker's Schedule, Manager's Schedule

<b>Want to start a startup?</b> Get funded by Y Combinator.<p>July 2009<p>One reason programmers dislike meetings so much is that they're on a different type of …

Compress

How to use A/B testing for better product design

<b>There’s more than one way to use this tool</b><br>A/B testing is a very useful tool that can be used to develop better product designs, rather than just …

Strive for great products, whether by copying, inventing, or reinventing

This last weekend, I watched Steve Jobs: The Lost Interview (It’s available on iTunes for $3.99 rental). It’s great for many, many reasons, and I …

The hierarchy of innovation

"If you could choose only one of the following two inventions, indoor plumbing or the Internet, which would you choose?" -Robert J. GordonJustin Fox …

Words in stone and on the wind

After I wrote, in a recent Wall Street Journal article, about the malleability of text in electronic books, a reader asked me to flesh out my …

Participation Inequality: The 90-9-1 Rule for Social Features

<b>Summary:</b> In most online communities, 90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for …

Sriracha hot sauce purveyor turns up the heat

<b>The gig:</b> David Tran, 68, founded hot sauce company Huy Fong Foods Inc. in Chinatown in 1980 and a few years later introduced Sriracha sauce to the U.S.<p>His Sriracha, a version of a hot sauce originating in Si Racha, Thailand, quickly spread through the San Gabriel Valley and eventually the nation. …

The myth of the overnight success

Angry Birds was Rovio’s 52nd game. They spent eight years and almost went bankrupt before finally creating their massive hit. Pinterest is one of the …

What is customer development?

Get out of the building. Very few startups fail for lack of technology. They almost always fail for lack of customers. Yet surprisingly few companies …

Venture Hacks interview: "What is the minimum viable product?"

I recently say down with Venture Hacks for an interview. Part one is up on their site today, in text, audio and slide format. Here are some topics …

Programming Your Culture – Andreessen Horowitz

I do this for my culture<br>To let them know what a n@#!a look like when a ni&%!a in a Roadster<br>Show them how to move in a room full of vultures<br>Industry …

First Rule of Usability? Don't Listen to Users

<b>Summary:</b> To design the best UX, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations …

The Cathedral and the Bazaar

<b>Revision History</b><p>Revision 1.57<p>11 September 2000<p>esr<p>New major section ``How Many Eyeballs Tame Complexity''.<p>Revision 1.52<p>28 August 2000<p>esr<p>MATLAB is a …

Emacs

The Yin and Yang of Product and Engineering

For a tech company, product and engineering are the heart and soul of the business. When I do a quick mental query of headcount across our entire …

Quote: You know, one of the things that really hurt…

The Long Tail

<i>Chris is expanding this article into a book, due out in May 2006. Follow his continuing coverage of the subject on The Long Tail blog.</i><p><b>In 1988,</b> a …

Video on Demand

Why You Only Need to Test with 5 Users

<b>Summary:</b> Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests …