BBDONY Spark Mag

25 Flips | 1 Magazine | 1 Follower | @codylevine23 | TEST ACCOUNT

Advertisers Are Struggling to Keep Up as Spending Shifts to Mobile

While a whopping 91 percent of the advertisers polled by data company Jivox said their companies will spend more on mobile ads this year, many …

Advertising Industry

Platform Gets Consumers To Create Ads For Their Favorite Brands

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

Uber, StumbleUpon Founder Launches Online Restaurant Booking Solution

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

Can A Fitness Tracker Disguised As A Swiss Watch Solve The Problem Of Wearables?

How do you get consumers to stop abandoning wearables? Withings looks to the wrist watch for answers.<p>Wearable health trackers, including the Nike FuelBand, the FitBit Flex, and Apple’s upcoming iWatch, are <i>de rigueur</i> right now. But they’ve all got the same problem: More than a third of all people …

Aquatic Hoverboard Takes Surfers To The Skies

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

Uber Says It's Creating 20,000 Jobs Per Month

The car service says it is creating 20,000 jobs per month, though Uber did not clearly define what those "jobs" are and whether that statistic includes its many part-time drivers.<p>Here's what Uber said in its official announcement:<p>At our current rate, Uber is responsible for directly creating 20,000 …

Amazon To Launch Subscription-Based Billing And Recurring Payments Service

Amazon is introducing a new payments service today, which the company hopes will soon be adopted by startup companies and others offering subscription-based or recurring payments, according to a report from Reuters out this morning, and Amazon now confirms. The service will allow these businesses …

Coca-Cola Invents 16 Crazy Caps to Turn Empty Bottles Into Useful Objects

Rejoice, happy-go-lucky and environmentally conscious Coca-Cola lovers. Thanks to this new "2nd Lives" kit from the brand, you can now transform your …

Advertising Industry

Facebook Has Another Go At Snapchat With Slingshot

Facebook has been promising that it would “shatter itself into pieces” in order to better compete on mobile by breaking up the main Facebook app into mini-apps focused on specific features. Today, it’s making good on these previously stated intentions with a new photo and video-sharing app called …

Instagram Brings Ads to U.K., Canada and Australia

Instagram ads are going international. The company announced today that it would start delivering ads to users outside the United States. Canada, the …

Social Media

Google Acquires Satellite Company Skybox To Ramp Up Google Maps

Google has acquired satellite imaging startup Skybox Imaging for $500 million in cash.<p>“Skybox’s satellites will help keep Google Maps accurate with up-to-date imagery,” a spokesman for the search giant said. “Over time, we also hope that Skybox’s team and technology will be able to help improve …

One step beyond #selfies: Here come the #dronies

Every new technology creates its own art.<p>Front-facing cameras on smartphones led to an explosion of selfies, and now drone-mounted cameras are producing another kind of self portrait: the dronie.<p>A dronie is a self-portrait taken with a drone (an autonomous or remote-controlled flying vehicle). It …

Coming Soon To Wall Street: Oculus Rift Headsets Hooked To Bloomberg Terminals

Immersing yourself in an Oculus Rift can transport you to majestic fantasy worlds you otherwise might never get to experience, but virtual reality could soon be used to help facilitate more quotidian tasks, too–like staring out at a cascade of financial data flying at you from all …

Virtual Reality

AmEx Now Allows Uber Users To Pay For Rides With Rewards Points

With a new integration into the Uber iOS app, AmEx card members who have enrolled in the Membership Rewards program in the U.S. can choose to earn 2x points using their AmEx card to pay for the ride, or they can use their points for Uber rides.<p>Once a card member with a rewards-enabled card on file …

Alibaba Dips a Toe Into U.S. Ecommerce With Boutique Marketplace

Chinese ecommerce company Alibaba has finally reached the United States.<p>11 Main is now up and running, accepting sign-ups for the site's upcoming …

Ad of the Day: McDonald’s Films the Craziest Soccer Trick Shots Ever … and They’re Real

For every big-budget advertising opus timed to the World Cup (I'm looking at you, Nike and Samsung), there are always a few real gems that don't show …

McDonald's

Code/red: Of Course Mysterious Amazon Device Is a Smartphone

Plus, social media prenups and the curious timing of Tony Bates’s GoPro appointment.<p>// HAPPENING TODAY<p>The National Security Agency is celebrating the one-year anniversary of the Snowden leaks.<br>• Lots of searches for the lyrics to “Chicken Fat.”<p>Amazon Smartphone Will Ship With Advanced Hyperbole Support<p>…

Did Beats by Dre Just Out-Nike Nike With This Incredible World Cup Ad?

Good lord, Beats by Dre is getting great at sports commercials.<p>We wrote at length last month about how the music company and ad agency R/GA have …

Advertising Industry

Pinterest Adds Do-It-Yourself Advertising to Promoted Pins

Pinterest is adding do-it-yourself advertising to its Promoted Pins program that's still in its very early days as brands buy ads on the site using …

Social Media

iOS Apps Pass Browsers For The First Time As The Most Popular Way To Watch Online TV

In a report about video data consumption trends released this morning by Adobe, the company noted an interesting statistic about the changing habits of online TV watchers. For the first time, iOS applications have surpassed desktop browsers as the most popular access point for online TV content, …

Movies Streaming Slowly? Blame Verizon, Netflix Says

<b>Updated 2:39 p.m.</b><p>Netflix has a new strategy in its battle over who should pay to deliver video to users: make customers think slow speeds are …

Net Neutrality

How One Simple Bracelet Boosted an Entire Country’s Blood Donations by 335%

Every marketer in the world dreams of creating something useful, accomplishing a noble goal and scoring huge results. Here's a project that nailed …

Advertising Industry

Tiny Sensor Clips Onto Gloves To Help Golfers Practice Like Tiger Woods

PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by pioneers at well known and new companies.<p>…

How Duct Tape Is Creating Safer Crosswalks In Dallas

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

Underground Beer Cooler Pops Cold Brews Out Of The Earth

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …