Clau Alessandra

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Content Marketing Tools: The Ultimate List

The Ultimate Content Marketing Tools List has been updated as of August 14, 2014 to include over thirty new tools and several new categories …

Marketing

3 Unconventional Content Marketing Strategies You Should Try

One example worth noting is OnStartups.com by HubSpot co-founder and CTO Dharmesh Shah (disclosure: Shah is an investor in my current company).<p>Since the beginning of 2014, Shah has published six posts. No two posts were published on the same day of the month. Though four first went live on a …

18 Useful Internet Marketing Statistics that You Can't Ignore

A Bite Of China - Is "Internet Thinking" A Fad?

<i>Co-authored with Chen Lin</i><p>If we were to list buzzwords in China right now, “Internet Thinking” would top the list . We were confused the first time we heard the term, and you’ve probably never heard of or seen it on any English language media. With Chinese tech giant Alibaba one step closer to an …

Grow Your Audience with Content Marketing

Thank you for the tremendous feedback on my talk at WordCamp Montreal 2014. I sincerely appreciate it. Use these slides to guide your own efforts. The book I mentioned is "Content Marketing Ideas" and the organization I referred to was the Canadian Internet Marketing Association (CIMA). Go join …

Marketing